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Culver Franchising System, LLC

Product Marketing Manager

Pay: $80,000/yr

Posted: 8 weeks ago

Location: Prairie du Sac, WI (Hybrid)

Last Updated: 4 days ago

Hours: Full-Time

Expires: 10/10/2026

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Based on Wisconsin data

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What they do

A Product Marketing Manager manages and coordinates marketing activities for a single product line within a company's portfolio. Works within larger marketing team. Monitors demand for the product line. Identifies potential new customers; develops strategies for increasing sales or market share.

$139,346 / year median in Wisconsin

+6% projected growth

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Job Description

Culver Franchising System , LLC is looking for a self-motivated, results-focused Product Marketing Manager to become a key leader in our talented Marketing team. In this role you will play a vital part in continuing to build the Culver's brand through leading go-to-market execution of menu innovation, limited-time offers (LTOs) and core products to drive guest engagement, sales growth and brand relevance. You will be the critical link as you work cross-functionally to ensure new products and processes are successfully developed, launched, and sustained in the market.

If you are someone who:

Has 3-5 years related experience, ideally in brand management or product marketing, or equivalent combination of education and experience Possesses a Bachelor's degree in Marketing, Business or related field, or equivalent combination of education and experience Has experience leading cross-functional commercialization and product launch initiatives; foodservice, retail or consumer brand background preferred Possesses strong collaborative and communication skills; proven success leading and participating in cross-functional teams Demonstrates an analytical aptitude with proven success in analyzing data outcomes to translate outcomes into actionable recommendations If this describes you, then we want you to join our team! Please click on apply to view the full job description!

Additional Information :

To be considered for this opportunity, please make sure to attach your resume to your application.

Starting Pay Range:

$75,000-$85,000 per year, commensurate with experience.

Classification:

Exempt/Salary, full-time position. This role includes a generous incentive bonus based on business results and individual success. We also offer workplace flexibility including flexible work hours and a hybrid work model. Join us at our beautiful Support Center in Prairie du Sac, Wisconsin right on the Wisconsin River, just a short drive from Madison! Culver Franchising System is an Equal Opportunity Employer, and we use E-Verify to confirm the identity and employment eligibility of all new team members.

Job Type:

Full-time Pay:

$75,000.00 - $85,000.00 per year

Work Location:

Hybrid remote in Prairie du Sac, WI 53578