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SG
Southern Glazers
Sr/Manager Go-To-Market Strategy (open to remote)
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What they do
A Marketing Manager manages and coordinates marketing activities for a company. Oversees marketing and advertising staff. Monitors demand for company products or services, business and industry competition, and prices. Identifies potential new customers; develops strategies for increasing sales or market share.
$106,613 / year median in the U.S.
+11% projected growth
Job Description
What You Need To Know Shape a remarkable future with us. Build a career working for an industry leader that truly invests in their people - and equips them with leading technology, continuous learning, and the ability to bring their best selves to work. As North America's largest total beverage distributor, Southern Glazer's isn't just one of Forbes' Top Private Companies; it's a family-owned business with deep roots dating back to 1933. Southern Glazer's is proud of its well-earned positive reputation, continually achieving accolades for our outstanding workplace culture. We take pride in creating a culture where our people are valued, supported, and provided opportunities for growth and belonging. As a full-time employee, you can choose from a wide-ranging menu of our Top Shelf Benefits, including comprehensive medical and prescription drug coverage, dental and vision plans, tax-saving Flexible Spending Accounts, disability coverage, life insurance plans, and a 401(k) plan. We also offer tuition assistance, a wellness program, parental leave, vacation accrual, paid sick leave, and more. By joining Southern Glazer's, you would be part of a team that values excellence, innovation, and community. This is more than just a job - it's an opportunity to build the future of beverage distribution and grow with a company that truly cares about its people. Overview The Mgr / Sr. Mgr Go-to-Market Strategy is tasked with leading and executing key strategic initiatives and business processes in support of SGWS' State, Region, and Corporate commercial leadership teams. Collaborating closely with other member of the Go-to-Market Strategy team, this role involves day-to-day project management across the complete range of "Go-to-Market" (GTM) priorities, including route-to-market strategy and execution, commercial organization restructuring, cost-to-serve modeling, supplier proposals, channel growth strategies, and more. This position partners with other Corporate functions, as well as Regional, Dedicated Division, and State leadership teams to translate insights and strategies into actionable plans and execution. Primary Responsibilities
- Develop and implement Route-to-Market strategies and structures across states, regions, and dedicated divisions
- Contribute to and/or lead responses to supplier proposal requests
- Build compelling presentations to distill complex concepts and recommendations for executive-level audiences
- Cultivate deep knowledge of commercial strategies and regulatory nuances across all SGWS markets and divisions
- Navigate SGWS' data and analytical tools to summarize RTM structures, commercial KPIs, and support ad hod analyses
- Utilize project management principles to organize disparate stakeholder groups and move work products forward
- Conduct cost-to-serve modeling and provide strategic recommendations for commercial organization enhancements
- Leverage external market data to identify and evaluate external market opportunities
- Continuously analyze and review opportunities, threats, strengths, and weaknesses that impact the growth of the company's business
- Cultivate strong interpersonal and presentation skills to maintain effective working relationships and communicate persuasively with stakeholders at all levels Additional Primary Responsibilities Minimum Qualifications
- Bachelor's degree in Business, Finance, Marketing, Engineering, or a related field
- 5+ years of relevant experience (8+ preferred) in beverage alcohol, CPG, or strategy consulting
- Strong Microsoft Office Skills with a focus on Excel and PowerPoint
- Able to obtain and meet industry licensing requirements as needed
- Outstanding verbal and written communication skills with the ability to think critically and influence others
- Demonstrated ability to independently lead complex and/or ambiguous projects
- Ability to travel domestically up to 30% Preferred Qualifications
- Prior experience working with SGWS and/or beverage alcohol distribution
- Working knowledge of SGWS' commercial data tools - notably Compass and Business Objects
- Experience leading high-visibility, complex projects across stakeholders of all levels Physical Demands Physical demands with activity or condition for a considerable amount of time may include sitting and typing/keyboarding using a computer (e.