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Hilton College Station and Conference Center Hotel

Marketing Manager

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What they do

A Marketing Manager manages and coordinates marketing activities for a company. Oversees marketing and advertising staff. Monitors demand for company products or services, business and industry competition, and prices. Identifies potential new customers; develops strategies for increasing sales or market share.

$116,087 / year median in Texas

+7% projected growth

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Job Description

Marketing Manager Hilton College Station and Conference Center Hotel - 2.8 College Station, TX Job Details Full-time $55,000 - $70,000 a year 5 hours ago Benefits Health insurance Dental insurance Tuition reimbursement Paid time off Vision insurance 401(k) matching Employee discount Life insurance Qualifications Digital marketing campaign setup Social media advertising campaigns Marketing project management Website activity analysis Managing marketing project budgets Branding consistency Digital brand management SEM campaigns Bachelor's degree SEO Data interpretation Project budget management Managing projects Marketing analytics Channel management Full Job Description
COMPANY OVERVIEW
At Valor, we are passionate Hotelitarians—driven, detail-obsessed professionals who go beyond service to deliver true hospitality. With a global perspective and a commitment to thoughtful hospitality and sustainable dining, we bring enthusiasm, creativity, and local flair to every property we support. We seek individuals who value relationships, embrace high standards, and create meaningful experiences for guests, teams, and owners alike. If you're someone who notices the little things and strives to make a lasting impact, you'll thrive here.
Please visit http:
//www.valorhospitality.com to learn more about our existing hotels, other exciting job opportunities and our company.
ESSENTIAL RESPONSIBILTIES
Create and execute advertising, direct mail, e-mail, social media, and PR efforts as well as the execution of the Marketing Plan for the hotel and all associated business units. Manage and optimize the portfolio's email marketing strategy. Oversight of paid media and advertising vehicles to maximize revenue delivery for hotel. Work with internal departments, corporate leadership, ownership representatives, media, sales team, and all operating departments to increase exposure and awareness to maximize revenue. Responsible for developing and implementing annual and quarterly marketing strategies for social media sites to include blogging, creating social media profiles, managing regular posts, and responding to "followers." Must stay at the leading edge of industry trends in an effort to create a marketing strategy which generates inbound leads, gains followers, and creates a positive image for the business units. Manage the various hotel websites and maintain up to date subject matter and photography. Respond to questions and comments in a timely manner to drive engagement. Utilize brand insights to create monthly editorial calendars in agreed upon time. Leads and/or partners with hotel operations to conceptualize/execute property-level Programming and Activation, based on brand guidelines. Marketing Manager Requirements Education Bachelor's degree in Marketing, Communications, Business Administration, or a related field. Master's degree preferred but not required. Experience 3-5+ years of progressive marketing experience. Experience developing and executing multi-channel marketing campaigns. Experience managing digital marketing initiatives, including social media, email marketing, website content, and online advertising. Previous experience managing projects, budgets, and vendors. Supervisory or team leadership experience preferred. Knowledge & Skills Strong understanding of marketing principles, branding, and consumer behavior. Experience with digital marketing platforms and social media management. Knowledge of SEO, SEM, Google Analytics, and email marketing best practices. Excellent written, verbal, and presentation communication skills. Strong project management and organizational skills. Ability to analyze data and make strategic recommendations. Creative problem-solving and critical thinking abilities. Strong attention to detail. Experience with graphic design software (such as Adobe Creative Suite or Canva) is preferred. Experience using CRM and marketing automation platforms is a plus.
Salary for this position:
$55,000-$70,000 annually
BENEFITS PACKAGE
Competitive Salary Daily Pay! Team Member Hotel Discount Program Uniforms Provided for most positions Benefits - Health, Dental, Vision, Life Insurance, and other supplemental options Paid PTO 401k with employer match Team Member Awards and Recognition programs throughout the year Food and Beverage Discounts Tuition Reimbursement If you think you bring the ideal blend of skills, attitude and teamwork, sprinkled with a love of Texas life, this could be the perfect home for you! Are you passionate and creative with a desire to grow? Let's talk! Click here to learn more about what makes the Hilton College Station a one-of-a-kind in Aggieland!