Marketing & Social Media Manager

Marketing & Social Media Manager Remedy Wellness McAllen, TX Job Details Full-time $18 - $20 an hour 5 days ago Benefits Paid time off Employee discount Qualifications Social media advertising Spanish Social media management Paid advertising campaign management Content writing Email marketing campaigns Video shooting English Graphic design SEO Instagram Full Job Description About Us Remedy Wellness is a functional medicine clinic in McAllen, TX dedicated to helping patients optimize their health through hormone optimization, peptide therapy, IV nutrition, weight loss, and aesthetic services. We blend conventional and functional medicine in a way that's evidence-based, personal, and rooted in real care. Our brand is warm, professional, and bilingual and we're growing fast. About the Role We're hiring a Marketing & Social Media Manager to own the day-to-day execution of our brand presence across all platforms. This is a hands-on creative role for someone who can shoot, edit, write, post, analyze, and iterate. You'll work closely with our owner/clinician to translate clinical expertise and patient stories into content that educates, builds trust, and converts followers into patients. If you live and breathe content, understand the wellness/aesthetics/healthcare space, and get excited about building a brand that genuinely changes lives, keep reading. What You'll Do Plan, shoot, edit, and publish daily content across Instagram, TikTok, Facebook, and YouTube (Reels, carousels, stories, long-form) Own the monthly content calendar and align it with clinic promotions, services, and seasonal initiatives Capture in-clinic content (treatments, behind-the-scenes, patient testimonials with consent, team moments) Write captions, hooks, and CTAs in both English and Spanish that reflect our brand voice Manage and grow our email newsletter: write, design, schedule, and analyze Run paid social campaigns (Meta Ads) for lead generation and promotions Engage with our community: respond to DMs, comments, and tagged content daily Track and report on

KPIs:

reach, engagement, follower growth, lead conversion, ROI on paid spend Maintain brand consistency across all visual and written assets Support landing page updates, blog content, and SEO efforts as needed Stay on top of trends, sounds, and platform changes — and bring fresh ideas to the table What We're Looking For 2+ years of social media management experience Strong portfolio of short-form video work: you can shoot on an iPhone and edit in CapCut or similar Confident on-camera or comfortable directing others on-camera Graphic design skills in Canva (Adobe Suite a plus) Experience running Meta Ads (Facebook/Instagram) Email marketing experience Excellent writing skills with a strong sense of voice and tone Bilingual English/Spanish strongly preferred Highly organized, deadline-driven, and able to manage multiple projects independently Genuine interest in functional medicine, wellness, women's health, or aesthetics Nice to Have Photography or videography background Experience with podcast production or YouTube channel growth Familiarity with newsletter platforms Basic understanding of HIPAA and patient privacy in marketing contexts Schedule Monday-Friday, in-clinic Occasional after-hours coverage for events or live posting Benefits Competitive salary based on experience Performance-based bonus structure Employee discounts on clinic services (IVs, aesthetics, supplements) Paid time off Growth opportunities as the clinic expands Creative ownership in a brand that's actually going somewhere To Apply Submit your resume along with: Links to social accounts you've managed 2-3 examples of short-form video work you've created A short note (or 60-second video) telling us why you're the right fit

Pay:

$18.00 - $20.00 per hour

Work Location:

In person