About Us Sleepy Hollow Auto Group is a family-owned automotive group with four locations in

Viroqua, WI:

Sleepy Hollow Ford, Sleepy Hollow Chrysler Dodge Jeep Ram, Sleepy Hollow Chevrolet Buick GMC, and Sleepy Hollow Commercial Truck Center. We're a people-first organization that takes our brand seriously without taking ourselves too seriously. We believe in doing things with integrity, building relationships, and having fun along the way. The Role We're looking for a highly motivated, strategic, and creative marketing professional to lead all marketing efforts across the Sleepy Hollow Auto Group. This is a hands-on, high ownership role that sits at the intersection of brand, performance, and community. You'll manage a multi-location marketing budget, oversee one direct report, and work across every channel: digital, traditional, social, events, PR, and more. You'll report directly to the Director of Operations and work closely with managers across all locations. What You'll Do Develop and execute marketing strategy across all channels including PPC, SEO, social media, email, direct mail, radio, TV/CTV, billboards, print, PR, and 3rd party platforms Manage relationships with vendors, OEM representatives, and media partners Oversee one direct report, Marketing Manager Own and manage the group's marketing budget across all locations and channels Build and update monthly campaigns across all platforms Manage online presence, inclduing 5 dealership websites Manage reputation and reviews across platforms Represent Sleepy Hollow Auto Group at community events throughout the year Track performance across channels and make data-driven decisions to optimize spend and grow net profit Maintain brand consistency across all touchpoints Coordinate with Sales and Service teams to align marketing with business goals Complete required OEM training What We're Looking For Relevant experience in marketing leadership, preferably in automotive, retail, or a multi-location business environment Proven ability to manage budgets, vendors, and multiple projects simultaneously Strong analytical skills with the ability to translate data into decisions Strategic think who can see the big picture while executing at the detail level Creative mind with an eye for strong storytelling and brand-consistent content Self-starter who takes ownership, follows through, and follows up Excellent written and verbal communication skills Comfortable learning and working with a wide range of software tools Requires some evening and weekend availability Genuine care for the community we serve, our customers, and our teammates Why Sleepy Hollow We're a growing, ambitious auto group in the beautiful Driftless Region of Wisconsin. We've built a brand we're proud of, and we're looking for someone who will help us take it even further. You'll have real ownership over your strategy, budget, and impact, backed by a leadership team that trusts you to deliver results.

Pay:

$85,000.00 - $90,000.00 per year

Benefits:

401(k) matching Dental insurance Employee assistance program Health insurance Life insurance Paid time off Vision insurance

Work Location:

In person