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adecco
Lead Market Brand Analytics
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What they do
A Marketing Analytics Specialist researches and analyzes industry market data and consumer demand data, using an analytical, data-driven approach to help develop marketing plans and strategies for businesses.
$104,765 / year median in the U.S.
+6% projected growth
Job Description
Adecco is assisting a local client recruiting for Lead Market Brand Analytics opportunities in Bridgewater
NJ 08807.
This is an excellent opportunity to join a Swiss multinational food and drink processing conglomerate corporation headquartered in Vevey , Switzerland. It has been the largest publicly held food company in the world, measured by revenue and other metrics, since 2014. If Lead Market Brand Analytics sounds like something you would be interested in, and you meet the qualifications listed below, apply now! Responsibilities for Lead Market Brand Analytics include but are not limited to:- Serve as the primary day-to-day analytics consultant to Marketing and Corporate teams.
- Act as the subject matter expert on marketplace performance, industry trends, and business drivers.
- Analyze market performance and identify factors driving growth or decline, providing recommendations to accelerate gains or address performance gaps.
- Conduct deep-dive analyses on key business questions and translate findings into actionable recommendations.
- Synthesize insights from multiple commercial and omnichannel data sources, including POS, panel, loyalty, shipments, retail inventory, media, coupons, price and promotion, and brand health data.
- Develop compelling narratives that translate complex data into clear business recommendations.
- Influence stakeholders and organizational decision-making through strong consultative and storytelling skills.
- Partner with consumer insights, shopper insights, analytics, and other cross-functional teams to enhance organizational learning and insight delivery.
- Identify business opportunities, competitive dynamics, and market trends through primary and secondary research.
- Prepare and present strategic recommendations using logical, data-driven storyboards and executive-level presentations.
- Support data management, data governance, and advanced analytics initiatives as business needs arise.
- Provide insights and recommendations that support strategic business planning and performance improvement. Candidates for Lead Market Brand Analytics must meet the following requirements to be considered:
- Bachelor's degree in Economics, Statistics, Mathematics, Data Analytics, or a related quantitative field; advanced degree preferred.
- 5+ years of analytics experience in a Consumer Packaged Goods (CPG) environment; nutritional supplements experience is a plus.
- Strong knowledge of commercial data sources, including POS, panel, loyalty, media, price/promotion, and brand health data.
- Experience with data analytics, data visualization, and statistical modeling.
- Strong analytical, problem-solving, and strategic thinking skills.
- Excellent communication, storytelling, and presentation abilities.
- Ability to work effectively in fast-paced, complex, and ambiguous business environments.
- Strong collaboration and stakeholder management skills. What's in this Lead Market Brand Analytics position for you?
Pay:
$ 66.57/hr - $ 66.57/hr on W2Shift:
Remote-Mon - Fri 9am - 5pm EST- Dedicated Onboarding Specialist & Recruiter Access to Adecco's Aspire Academy with thousands of free upskilling courses.
Pay Details:
$66.57 per hour Benefit offerings available for our associates include medical, dental, vision, life insurance, short-term disability, additional voluntary benefits, EAP program, commuter benefits and a 401K plan. Our benefit offerings provide employees the flexibility to choose the type of coverage that meets their individual needs. In addition, our associates may be eligible for paid leave including Paid Sick Leave or any other paid leave required by Federal, State, or local law, as well as Holiday pay where applicable. Equal Opportunity Employer/Veterans/Disabled Military connected talent encouraged to apply To read our Candidate Privacy Information Statement, which explains how we will use your information, please navigate to https://www.adecco.com/en-us/candidate-privacy The Company will consider qualified applicants with arrest and conviction records in accordance with federal, state, and local laws and/or security clearance requirements, including, as applicable: The California Fair Chance Act Los Angeles City Fair Chance Ordinance Los Angeles County Fair Chance Ordinance forEmployers San Francisco Fair Chance Ordinance Massachusetts Candidates Only:
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.Benefits
- Paid Time Off (PTO)
- Sick Leave
- 401(k) Plans
- Health and Wellness Programs