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KYOCERA AVX Greenville LLC

Product Marketing Specialist

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What they do

A Product Marketing Specialist develops marketing plans and strategies for one or more products sold by a business. Shapes and implements product-wide strategies and ensures that they fit in with company-wide messaging. Researches consumer demand and industry market data, provides specialized information on advertising and promotional resources.

$62,529 / year median in Pennsylvania

+3% projected growth

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Job Description

Product Marketing Specialist
KYOCERA AVX
Greenville
LLC - 3.3
Erie, PA Job Details 11 hours ago Qualifications Spreadsheets Full Job Description
PRIMARY FUNCTION
This position is responsible for working with Product Managers to support all business aspects of the product line including maintaining, growing & expanding specific product lines. The duties include, but are not limited to, Inventory Management, Margin Management, Revenue growth, Profit Objectives and any other requirements for sustaining the business operations.
DUTIES & RESPONSIBILITIES
Negotiate pricing daily with market/customer segments Analyze sales/marketing data and P&L statements by product line and customer. Support product line(s) globally with the Product Manager and track/forecast business activity. Train Customer Service and Field Sales Personnel on the responsible product lines ranging from the product itself, applications, and use through local area visits, Webinars and any other tools or resources that are available. Generate technical notes periodically to update the field on new product developments within the product groups to support design-ins. Track those design-ins and design wins. Support the strategic growth programs and also the 'backroom support' system globally. Analyze the P&L and the business to ensure that the stated profit objectives and revenue targets by product line or by customer are met. Support Product Manager in managing inventory levels and turnover ratios.
PREFERRED QUALIFICATIONS
BS/BA degree, preferably in Business, Marketing, Engineering, Economics or related field is required. 1+ years of experience in a related sales and/or marketing job function is preferred Ability to communicate at all levels. Should have experience with passive electronic components. Excellent skills Microsoft Excel spreadsheet and pivot table creation/utilization is required. Ability to learn and use different software and different databases, such as Oracle or SAP. Ability to apply knowledge of competitor's product lines and their relative position in the market to strategic growth activities. Ability to apply working knowledge of the marketing activities and the associated quotation systems for OEM and Distribution channels.
EEO STATEMENT
Kyocera-AVX is an
Equal Opportunity Employer:
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or status as a protected veteran.

Benefits

  • Dental Insurance