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MM
MISS ME
Performance Creative Strategist
Career Insights for Media Planner / Buyer
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Based on California data
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What they do
A Media Planner or Buyer advises companies and clients on using media effectively for advertising and marketing. Identifies target audience for advertising, researches customer demographics and cost options for different advertising outlets; reviews media programming and recommends a strategy for ad placements.
$90,825 / year median in California
+1% projected growth
Job Description
Performance Creative Strategist MISS ME Vernon, CA Job Details Full-time $100,000 - $110,000 a year 14 hours ago Benefits Health insurance Dental insurance 401(k) Vision insurance Employee discount Qualifications Social media advertising campaigns Marketing ROI (MROI) improvement Media performance reporting Research Content performance analytics Media data analysis TikTok Marketing analytics Data-driven content Performance-driven media planning Full Job Description Miss Me is looking for a Performance Creative Strategist to develop high-performing paid social creative across Meta, TikTok, and other digital channels. Responsibilities Develop new ad concepts, hooks, angles, and creative strategies Analyze ad performance to identify winning and losing creative Turn performance data into actionable creative briefs Work closely with designers, content creators, and media buyers Develop and manage a continuous creative testing pipeline Research competitors, trends, and emerging ad formats Iterate winning ads into new variations and concepts Help determine which products, offers, and messages we should push through paid media Qualifications 4+ years of performance creative or DTC advertising experience Strong understanding of Meta and TikTok advertising Experience analyzing ROAS, CPA, CTR, CVR, hook rate, and other creative metrics Strong creative instincts combined with an analytical mindset Fashion, beauty, lifestyle, or ecommerce experience strongly preferred