« Back to all jobs Sports Social Media Strategist, Starts next week Contract type Freelance Location Santa Monica , CA Specialty Marketing Salary $45/hour Remote No Reference 516371 Contact name Megan Bumgarner Apply For This Job Job description
STARTS NEXT WEEK 20
hrs of PT work over the next 2 weeks. Please do not apply if you can not start as soon as next week. Thank you ?? Freelance Social Media Strategist, Sports & Gaming I'm looking for a Freelance Social Media Strategist with a strong background in sports media, sports publishing, and social strategy to support an exciting new-business pitch for a leading gaming publisher. Sports media backgrounds I'm especially interested in include ESPN, Bleacher Report, House of Highlights, Barstool Sports, league/team social teams, and comparable sports publishers or agencies. This is a short-term, remote freelance engagement starting ASAP and running over the next few weeks. What you'll be doing:
- Develop social strategy across audience insights, platform roles, content pillars, and programming
- Translate sports marketing principles, fandom, rivalries, tentpole moments, athletes, and creators into gaming
- Build content opportunities around gaming launches, seasons, updates, esports, and real-time moments
- Develop content concepts and formats for TikTok, Instagram, X, YouTube, Twitch, and emerging platforms
- Recommend creator, streamer, pro player, and talent integrations
- Identify sports + gaming benchmarks and cultural trends
- Help define KPIs and success metrics
- Collaborate with the pitch team on strategy, slides, and presentation materials Ideal background:
- 4+ years of social media strategy and content development
- Direct experience working with a sports media brand, publisher, league, or team
- Strong understanding of sports fandom, live/reactive content, the sports calendar, and athlete/creator culture
- Understanding of gaming culture and audiences, with the ability to translate sports strategies into gaming
- Experience developing social strategy from insights through execution
- Deep knowledge of current platform trends across TikTok, Instagram, X, YouTube, and Twitch
- Experience supporting new-business pitches or presenting strategy to clients
- Strong writing skills and ability to work quickly in a deadline-driven environment Nice to have: Gaming, esports, game publisher, streamer/creator, league/team, or gaming media experience.
Engagement details:
? Remote ?? Up to 40 hours over the next few weeks ? Up to $45/hour (w2) all-in ? Start ASAP ?
U.S.A PST
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