Full-Time | On-Site Valor Fitness is looking for a full-time Social Media & Content Specialist to create, manage, and grow our presence across Instagram, Facebook, and TikTok. This is a hands-on role for someone who can develop content ideas, film and edit short-form video, create Reels and Stories, manage a content calendar, schedule and publish posts, engage directly with customers, and use performance data to improve results. We are not looking for someone to simply post product photos and promotions. We want someone who can bring customers into the Valor Fitness world through training content, education, product demonstrations, new product launches, customer stories, behind-the-scenes content, fitness culture, and creative social concepts. Responsibilities Create original content for Instagram, Facebook, and TikTok Develop Reels, Stories, TikToks, short-form videos, graphics, photography, and posts Film and edit video from concept through final published content Repurpose existing Valor Fitness photo and video assets into fresh content Create content for new products, demonstrations, training applications, education, and launches Build and manage weekly and monthly content calendars Schedule and publish content using social media management software Write captions, hooks, calls to action, scripts, and social copy Respond to comments, direct messages, tags, mentions, and customer posts Proactively engage with customers, gyms, trainers, athletes, creators, and relevant fitness accounts Encourage customer interaction and user-generated content Monitor trends, audience conversations, competitor activity, and emerging content opportunities Track reach, engagement, views, watch time, follower growth, shares, saves, clicks, and other performance metrics Use performance data to determine what content should be repeated, changed, or tested Required Experience Minimum 3 years of active professional social media and content creation experience Strong hands-on experience with Instagram, Facebook, and TikTok Proven short-form video filming and editing skills Experience creating Reels, Stories, TikToks, graphics, and social posts Experience managing business or brand social media accounts Experience with social scheduling, publishing, and content calendar software Strong writing and communication skills Understanding of social media analytics and content performance Ability to independently develop content ideas and execute them from concept through publication Ability to analyze why content performed well or poorly and adjust future content accordingly Required Tools & Software Skills Candidates should have hands-on experience with social media content creation, publishing, and analytics tools, including:

Video Editing:

Adobe Premiere Pro, CapCut, or comparable professional video editing software

Graphic Design:

Canva, Adobe Photoshop, Illustrator, or comparable design tools

Social Management:

Meta Business Suite and TikTok publishing/business tools

Scheduling:

Hootsuite, Buffer, Later, Sprout Social, or comparable scheduling platforms

Analytics:

Native Meta and TikTok analytics, Google Analytics, and/or comparable reporting tools

Content Production:

Comfortable using cameras, smartphones, lighting, microphones, and basic production equipment Candidates do not need experience with every platform listed above, but must demonstrate proficiency with professional tools used to create, edit, schedule, publish, and measure social media content. Portfolio Requirement Applicants must provide 10 examples of social media content they personally created or significantly contributed to. For each example, provide: Link, video, screenshot, or other reference Your specific role in creating the content Platform used Available performance results such as views, reach, engagement, shares, saves, watch time, follower growth, clicks, or conversions Brief explanation of how the content performed and what you learned from the results Applications without the requested 10 work examples and performance information may not be considered. What We Are Looking For We want someone who can come up with an idea, grab a camera, film it, edit it, publish it, engage with the audience, review the results, and determine what to do next. The goal is to build a Valor Fitness social presence people want to follow because the content is useful, interesting, entertaining, and connected to the strength-training community, not simply because we sell fitness equipment. Experience or personal interest in strength training, fitness equipment, home gyms, commercial fitness, bodybuilding, powerlifting, or the fitness industry is strongly preferred.

Pay:

$22.00 - $24.00 per hour Expected hours: 40.0 per week

Benefits:

Dental insurance Employee discount Flexible schedule Health insurance Paid time off Retirement plan Vision insurance

Work Location:

In person