Full job description Overview We are seeking a creative and detail-oriented Social Media Specialist to join our team. The ideal candidate will have a passion for digital marketing and a strong understanding of social media platforms. This role is essential in enhancing our brand presence online, engaging with our customers, and driving traffic to our website. Duties Create, design and manage published daily content across various social media platforms including Facebook, Instagram and Company Website Develop engaging multimedia content such as graphics, videos, and photography that resonate with target customers. Monitor social media channels for comments, and messages; respond promptly to inquiries Utilize tools for scheduling daily posts Collaborate with the managers and owners to ensure brand consistency across all digital platforms. Conduct proofreading of all published content to maintain high-quality standards. Create consistent meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement and promoting social media campaigns Staying up to date on best practices and emerging trends in social media Taking photographs for all social media outlets Suggesting recommendations to adjust the social media marketing strategy for optimal results Create and sync calendars of holidays and events with social media All company handouts (event packets, brochures, direct mailer designs, menus, posters) Create and sync calendars of holidays and events with social media Monitor and evaluate company's social media presence on yelp, google, TripAdvisor, Facebook, Instagram, Pinterest etc. Requirements Proven experience in social media management or digital marketing. Strong skills in photography and graphic design; proficiency in Canva and Wix is a plus. Must be able to write clearly and with good logic, and ensure that content has correct punctuation and grammarExcellent proofreading skills with a keen eye for detail. Familiarity with Hospitality Industry a plus. Strong time management skills to effectively plan out your day Knowledge of public relations principles and practices is advantageous. Ability to work collaboratively within a team environment while also being self-motivated. Excellent writing, editing, presentation and communication skills Demonstrable social networking experience and social analytics tools knowledge Positive attitude, detail and customer oriented with good multitasking and organizational ability Excellent written and verbal communication skills in the English language

Preferable:

BA in Communications, Marketing, Business, New Media or Public Relations If you are passionate about social media, have a knack for creativity, and are eager to contribute to a growing team, we encourage you to apply for this exciting opportunity.

Pay:

$12.00 - $22.00 per hour

Benefits:

Dental insurance Flexible schedule Health insurance Paid time off

Work Location:

In person