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MC
Max Connect Digital
Social Media Specialist
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Based on Utah data
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What they do
A Social Media Strategist or Specialist develops strategies for using social media and networking sites in company marketing and advertising.
$64,546 / year median in Utah
+12% projected growth
Job Description
Social Media Specialist Max Connect Digital Draper, UT Job Details Full-time 2 hours ago Benefits Health savings account Disability insurance Health insurance Dental insurance 401(k) Flexible spending account Paid time off Snacks provided Vision insurance 401(k) matching Flexible schedule Life insurance Retirement plan Qualifications LinkedIn Organic social media growth Google Drive YouTube Data permissions Social media analytics reporting Client relationship development Digital marketing tools Video marketing Canva Hootsuite Client management Schedule creation TikTok Facebook Promotional video projects Account management Marketing agency experience Instagram Time management Media editing tools Content publishing Full Job Description Overview Max Connect Digital is hiring a Social Media Specialist to own the day-to-day execution and strategy across a portfolio of local and national clients. You'll work alongside an account management team and report directly to our Director of Organic Growth, with client-facing responsibility on kickoff calls and monthly reporting. This is a hands-on role. You'll be filming and editing content and building calendars in Hootsuite, Canva, and client asset libraries every day. But it's also strategic. You'll be expected to think about why a piece of content or a strategy is or isn't working, not just execute tasks. If you understand that organic social is more than a posting schedule, that native, platform-specific formats outperform recycled content, and that consistent, on-brand content builds real brand equity, you'll fit right in here. What You'll Do Content Strategy & Execution Develop and implement organic social media strategies aligned with each client's goals and business objectives Create engaging, on-brand content — copy, graphics, short-form video concepts, and campaign ideas — across platforms Travel locally to client sites to film and capture content, including on-site video shoots using a phone or basic equipment Shoot and edit short-form video content for social platforms, from raw footage to a finished, on-brand post Manage social media content calendars, ensuring content is planned, organized, and published on time Client & Internal Communication Join kickoff calls to set expectations and establish scope alongside the account manager Join client meetings in person or virtually to plan content, align on messaging, and coordinate filming schedules Present monthly performance reports to clients; translate data into clear, non-jargon explanations of what's working and what's changing Coordinate with the account team on scope, priorities, and client feedback Performance & Growth Track performance metrics and analyze results to identify wins, opportunities, and optimization recommendations Contribute to monthly client reports with clear takeaways, not just metrics Manage Meta Business Suite/Portfolio access, page roles, and asset permissions across client accounts Boost top-performing posts within Meta Business Suite to extend organic reach where relevant Participate in pitches and help shape Organic Social packages, deliverables, and pricing What We're Looking For Must-Haves 2-5+ years of hands-on organic social media experience in an agency or high-volume in-house environment Strong understanding of major platforms, especially Facebook, Instagram, TikTok, LinkedIn, and YouTube Working proficiency with Hootsuite and Google Drive Comfortable managing Meta Business Suite/Portfolio — account access, page roles, permissions, and boosting posts Hands-on experience filming and editing short-form video, including phone-shot content Direct experience managing content calendars and publishing schedules across multiple clients Clear written and verbal communication; you'll present to clients monthly and write content that fits each client's voice Exceptional attention to detail and strong time management Ability to manage a large, varied client portfolio and prioritize without dropping deliverables Willingness to travel locally for client filming and content capture Nice-to-Haves Experience with Canva, graphic design, or advanced video editing Experience participating in marketing pitches, proposals, or client growth opportunities Familiarity with building service packages, scopes, or pricing structures for marketing deliverables What We Offer Competitive salary Generous vacation leave Great company culture Fully stocked kitchen (food, drinks, snacks, etc.) Health, Dental, Vision, Life, Accident, Identity Theft, and Long-Term Disability insurance available Health Savings Accounts and Flexible Spending Accounts 401k with company match Opportunities for personal development About Max Connect Digital Max Connect Digital is a full-service digital marketing agency offering SEO, GEO, paid media, and organic social services. Our organic team manages portfolios across local and national clients with a track record of growing followings, performance, and brand awareness. We work in-office in Draper, UT.