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Blue Eagle Credit Union

Social Media Specialist

Career Insights for Social Media Strategist / Specialist

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Based on Virginia data

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What they do

A Social Media Strategist or Specialist develops strategies for using social media and networking sites in company marketing and advertising.

$66,744 / year median in Virginia

+8% projected growth

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Job Description

Description:
Are you all in on a brand, based on their social media presence ? We are looking for someone who wants more involvement in creating our social media brand strategy and promoting community engagement . In this role, you will develop and execute a comprehensive social media and video strategy . There is a catch, though: Blue Eagle members expect our multimedia posts to be engaging and timely across all channels, meaning you must be organized too! Because our social media followers appreciate an ongoing dialogue, you will also need to actively monitor these channels to interact with them and resolve issues . To top it all off, we will need you to analyze performance metrics and successfully demonstrate a positive return on your strategy to the Credit Union. Why join the top notch culture at
Blue Eagle Credit Union:
Monthly incentive earning potential Quarterly BONUS earning potential Generous paid time off of 160 hours per year (4 weeks) Paid holidays equates to an additional 10 days off per year Career development from day 1 Community involvement opportunities provide an additional 8 hours of paid time off to serve $0 premium health, dental, vision insurance , in addition to a monthly credit union HSA contribution No cost telemedicine services for all team members (and your immediate family) No cost Mental Health resources 401(k) plan participation at 90 days with company match of 100% up to 6% Active wellness program with gym membership reimbursements and more! Additional benefits such as cancer, critical illness, accident, and life insurance options Dependent Care flexible spending account High-energy team that celebrates personal & team successes
Requirements:
MINIMUM QUALIFICATIONS & EDUCATION
Associates degree with a major or specialized concentration in Marketing, or equivalent work experience Extensive experience with Adobe Creative Suite, Canva, social media platforms, Microsoft Office and various other computer and design applications Job related experience creating content and posting content on social media channels, minimum 2 years Comfort level with embracing leading edge technology and solid understanding of computer and network terminology Exceptional communication, presentation and editing skills
SKILLS & ATTRIBUTES
Deep understanding of social media platforms (Facebook, Instagram, LinkedIn, X, TikTok, etc.) Strong copywriting and editing skills tailored for social media Proficiency in social media management and analytics tools (e.g., Hootsuite, Sprout Social) Creative mindset with a high level of accuracy and attention to detail Ability to analyze data and translate metrics into actionable insights Excellent time management and project management skills Ability to work in a fast-paced, rapidly evolving environment Basic understanding of marketing compliance and regulations Desire and willingness to stay current with social media trends and best practices Computer literacy (Google Applications and Microsoft Office)