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Robert Half

Marketing/Communications Coordinator

Entry-Level JobVerifiedNo experience needed

Career Insights for Advertising and Marketing Coordinator

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Based on Alabama data

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What they do

An Advertising and Marketing Coordinator develops advertising and marketing sales strategies and coordinates materials needed for advertising and marketing sales. Coordinates communication with clients. May plan and create advertising or marketing materials including digital content.

$60,691 / year median in Alabama

-13% projected decline

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Job Description

We are looking for a creative and highly organized Marketing/Communications Coordinator to support brand-building efforts for a manufacturing company in Troy, Michigan. This Contract position will focus on developing compelling content, coordinating communications across multiple channels, and helping deliver a consistent brand presence both internally and externally. The role offers the opportunity to partner closely with leadership while managing marketing initiatives that strengthen visibility, engagement, and company culture.
Responsibilities:
  • Develop written content for blogs, newsletters, web pages, email campaigns, social media, and other promotional materials while maintaining a consistent and clear brand voice.
  • Manage day-to-day social media activity by planning content calendars, preparing posts, tracking audience interaction, and identifying ways to improve reach and engagement.
  • Capture and organize visual content, including photos and videos, to highlight workplace culture, events, and business achievements across marketing channels.
  • Maintain company websites using WordPress and Elementor by updating existing pages, publishing new content, and building landing pages that support marketing goals.
  • Coordinate trade shows, company gatherings, customer-facing events, conferences, and employee celebrations by handling logistics, vendor communication, materials, and onsite preparation.
  • Support internal communication efforts through employee updates, leadership announcements, newsletters, and digital campaigns designed to keep teams informed and connected.
  • Lead culture-focused initiatives by helping organize recognition programs, volunteer activities, and team-building events that contribute to a positive employee experience.
  • Work with leadership and marketing partners to execute campaigns and communications projects that enhance brand awareness and reinforce company messaging standards.