Kiddies Playgroup Management operates multiple franchised Kiddie Academy Educational Childcare Learning Center locations in Chicagoland. We are the leaders in premium early childhood education. We're looking for a marketing associate who can bring a strong data-driven marketing philosophy to our brand. The most successful candidate will be a well-rounded generalist who brings solid business acumen to help define and improve our buyer process and increase our customer lifetime value. Some of the areas of focus are: Enrollment and Family Engagement

• Respond immediately to new family inquiries through phone, email, or other communication channels
• Contact prospective families as soon as leads are received to maximize engagement
• Schedule tours for prospective families and provide a positive first impression of our academies
• Follow-up with prospective families as needed to encourage touring and enrollment
• Maintain detailed records in our system of all communication and lead activity Lead Management
• Monitor incoming inquiries across multiple Kiddie Academy locations (12+)
• Ensure academy directors are following up with assigned leads in a timely manner
• Communicate with directors regarding outstanding inquiries or follow-up needs
• Focus support efforts on academies with lower tour to enrollment conversion rates to help improve performance
• Track lead activity and identify trends or opportunities for improvement
• Research new opportunities to increase brand awareness/build enrollments Marketing Support
• Assist with creating and scheduling social media posts (reels, stories, short-form content videos, etc.)
• Monitor engagement by responding to comments and notifying directors of potential inquiries, deleting 'troll' comments on ads/posts, etc.
• Help represent Kiddie Academy at community events, festivals, networking events, etc. if needed
• Assist with marketing campaigns and administrative marketing tasks as assigned
• Help maintain brand consistency across all communications Administrative Support
• Put together marketing materials for directors when needed
• Send out emails for staff birthdays/anniversaries
• Keep marketing assets organized and easily accessible Preferred Candidate Qualities
• Previous experience in customer service, sales, admissions, enrollment, or marketing preferred
• Excellent verbal and written communication skills
• Strong phone etiquette and customer service mindset
• Highly organized and strong attention to detail
• Ability to manage multiple priorities and work independently
• Comfortable learning CRM systems
• Experience with social media platforms like Facebook and Instagram
• Experience with Canva or similar design tools is a plus Skills
• Friendly and professional communication
• Relationship building
• Organization and time management
• Sales and customer service skills
• Problem-solving
• Collaboration and teamwork
• Attention to detail
• Strong adaptability skills Success in this role will be measured by:
• Speed of response to new inquiries
• Number of tours scheduled
• Improvement in inquiry-to-tour and tour-to-conversion rates
• Consistent follow-up and communication with academy directors
• Accuracy of lead documentation
• Timely completion of marketing projects and communications If you don't meet all of these requirements, but you still think you can make a big impact with us, we want to hear from you!

Please tell us what you will contribute and let's take it from there!

What we offer:

Generous PTO Professional development assistance Discount on childcare services Health/Vision/Dental Insurance 401K retirement Savings A committed and supportive team of diverse professionals Our teams, whether in schools or our corporate office, are amazing - they inspire great ideas, drive new plans forward and help make KPM (Kiddie Academy) a fantastic place to work. KPM group is committed to continuing to make diversity, equity, and inclusion part of everything we do - from how we nurture and educate children to how we build our team.

Job Type:

Full-time Pay:

$20.00 - $24.00 per hour

Benefits:

401(k) Dental insurance Employee assistance program Employee discount Health insurance Paid time off Professional development assistance Vision insurance Ability to

Commute:

Glendale Heights, IL 60139 (Required) Ability to

Relocate:

Glendale Heights, IL 60139: Relocate before starting work (Preferred)

Work Location:

In person