Marketing and Social Media Coordinator Kentucky Select Properties - 5.0 Louisville, KY Job Details Full-time $50,000 - $65,000 a year 16 hours ago Benefits Health insurance Paid time off Qualifications Basic graphic design principles Multitasking Interpersonal skills Print advertising Adobe Creative Suite Bachelor's degree Social media content creation Graphic design software Facebook Marketing analytics Professional art or design Instagram Full Job Description Job Overview Kentucky Select Properties, one of the top selling 100% locally-owned and independent real estate companies in Louisville, is looking for a full-time Marketing and Social Media Coordinator. This is an in-office position based at our Louisville, Kentucky headquarters. The coordinator will report to the Marketing Director and work independently and as a part of a six-person team supporting 75 real estate agents to create marketing materials that help them achieve their individual business goals, while staying true to the overall Kentucky Select brand identity. Experience working in a real estate company and/or with the MLS is a plus but not necessary. The ideal candidate must have a great eye for design and an extensive knowledge of Adobe Creative Suite, especially InDesign and Photoshop. The coordinator must also have experience and skill in creating content for Instagram, Facebook, TikTok, etc. as well as good judgement about what is appropriate to post. Strong written communication skills, a positive attitude, and good time management to handle multiple on-going projects at once are also essential to this role. Responsibilities Develop and implement engaging social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and others to increase brand awareness and audience engagement. Create high-quality content including graphics, iPhone videos, photography, and copy that align with brand voice and marketing goals. Create property brochures and feature sheets.

Create custom marketing pieces:

postcards, tri-folds, letters, newsletters, etc. Create print ads, listing presentations, closing covers, buyer guides, etc. Manage social media scheduling using tools like Hootsuite or Buffer to ensure consistent posting and timely updates. Conduct keyword research and SEO optimization to improve content visibility on search engines. Oversee paid advertising campaigns on Facebook Advertising and other digital channels to boost reach and engagement. Proofread all content for accuracy, clarity, and brand consistency before publication. Track digital marketing performance metrics regularly to evaluate ROI and refine marketing strategies accordingly. Skills Proficiency in social media platforms including Facebook, Instagram, Twitter, LinkedIn, TikTok, etc., along with management tools like Hootsuite or Buffer. Strong knowledge of SEO best practices and digital marketing analytics tools such as Google Analytics and web analytics platforms. Expertise in graphic design software including Adobe InDesign and Photoshop for content creation. Experience with video editing software for producing engaging multimedia content. Ability to craft compelling written content tailored for various audiences across multiple channels. Knowledge of paid advertising strategies on Facebook Advertising or similar platforms to maximize campaign impact. Strong proofreading skills ensuring all content is polished before publication. Understanding of branding principles combined with the ability to maintain consistent messaging across all channels. Bring your passion for digital storytelling to life while helping us connect authentically with our community through innovative campaigns that inspire action! Please send resume and short cover letter to with job title in the subject line.

Pay:

$50,000.00 - $65,000.00 per year

Benefits:

Health insurance Paid time off

Work Location:

In person