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Confidential

Marketing Coordinator

Job Description

Overview We are seeking a dynamic and proactive Marketing Coordinator to join our innovative marketing team. In this role, you will drive the development and execution of digital marketing campaigns, manage content creation, and optimize online presence across multiple platforms. Your energetic approach will help elevate brand visibility, engage target audiences, and support our overall marketing objectives. This paid position offers an exciting opportunity to contribute to impactful marketing initiatives while honing your skills in a fast-paced environment. Salary is based on experience. Duties Develop, implement, and manage digital marketing campaigns across channels such as social media, email, SEM (Search Engine Marketing), and paid advertising campaigns Utilize SEO tools and conduct keyword research to enhance website visibility and organic search rankings Manage website content using WordPress and optimize site performance through website management best practices Design compelling graphics and visuals using Adobe Creative Suite tools including Adobe Photoshop for social media advertising campaigns and web content Analyze web analytics reporting with tools like Google Analytics, Google Tag Manager, and other marketing analytics platforms to measure campaign effectiveness and inform strategy adjustments Coordinate with cross-functional teams to ensure consistent branding and messaging across all digital channels Oversee social media marketing efforts, including content creation, scheduling, and managing engagement on platforms such as Facebook and other social media outlets Attend all marketing events some of which are after hours or on weekends Qualifications Proven experience with digital marketing tools such as Google Ads, Google AdWords, Facebook Advertising, SEM, Constant Contact and marketing automation platforms Strong technical proficiency in HTML, CSS, and website management systems Familiarity with web analytics tools including Google Analytics and web analytics reporting techniques Demonstrated ability in content creation for diverse digital platforms with a focus on engaging audiences effectively Experience managing paid advertising campaigns with a focus on conversion optimization and performance marketing strategies Knowledge of SEO best practices, keyword research techniques, and SEO tools to improve organic reach Ability to analyze data insights to inform campaign improvements and measure ROI effectively Excellent communication skills with the ability to collaborate across teams in a fast-paced environment Additional marketing skills as needed
Pay:
$45,000.00 - $55,000.00 per year
Benefits:
401(k) Dental insurance Flexible spending account Health insurance Life insurance Paid time off Retirement plan Vision insurance
Work Location:
In person

Benefits

  • Paid Time Off (PTO)
  • 401(k) Plans
  • Other Retirement and Savings
  • Health Insurance
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