Marketing Coordinator National Bus Sales - 4.8 Tulsa, OK Job Details Full-time $50,318.39 - $60,598.50 a year 17 hours ago Qualifications Website management Attention to detail Organizational skills Marketing analytics Paid search marketing Full Job Description Overview Are you passionate about driving impactful marketing strategies and creating engaging content? As a Marketing Coordinator, you will be at the forefront of developing and executing innovative marketing campaigns that elevate brand presence and generate measurable results. This role offers an exciting opportunity to collaborate across teams, harness cutting-edge digital tools, and make a tangible impact in a dynamic environment. Your energy, creativity, and technical proficiency will help shape our marketing initiatives and connect us with our target audiences effectively. Responsibilities Develop, implement, and manage comprehensive digital marketing campaigns across multiple channels including social media, paid advertising, email marketing, and SEM (Search Engine Marketing). Utilize SEO tools and conduct keyword research to optimize website content for improved search engine rankings and increased organic traffic. Manage website content using content management systems like WordPress, ensuring timely updates and accuracy. Design compelling graphics and visual assets using Adobe Creative Suite (Photoshop, Illustrator) to enhance campaign appeal. Oversee paid advertising campaigns on platforms such as Google Ads, Facebook Advertising, and Google AdWords to maximize ROI through conversion optimization techniques. Analyze web analytics reports using Google Analytics, Google Tag Manager, and other web analytics tools to track campaign performance, identify trends, and recommend improvements. Coordinate with cross-functional teams to ensure consistent branding and messaging across all digital channels while managing social media advertising campaigns and social media management efforts. Assist in website management tasks including HTML, CSS, JavaScript, and SQL to support website updates and technical troubleshooting. Support marketing automation efforts by setting up workflows that nurture leads through email campaigns and other digital channels. Conduct performance marketing activities by monitoring KPIs, optimizing paid search strategies, and refining digital marketing tactics for better engagement. Experience Proven experience in digital marketing campaign setup, execution, and analysis with a strong understanding of SEM, paid advertising campaign management, and social media marketing. Hands-on proficiency with SEO tools, Google Analytics, Google Tag Manager, and web analytics reporting platforms. Demonstrated ability to create engaging content through copywriting skills combined with graphic design expertise using Adobe Photoshop or similar tools. Technical skills including HTML, CSS, JavaScript, SQL are highly desirable for website management and troubleshooting tasks. Experience managing e-commerce platforms or working within a B2B (business-to-business) marketing environment is a plus. Strong knowledge of marketing automation tools and performance marketing strategies to optimize campaigns effectively. Excellent organizational skills with the ability to coordinate multiple projects simultaneously while maintaining attention to detail in a fast-paced setting. Join us as a Marketing Coordinator if you're eager to leverage your technical skills alongside your creative talents in a role that challenges you daily! We're committed to fostering an inclusive environment where innovative ideas thrive—empowering you to make a real difference through strategic digital marketing initiatives.

Pay:

$50,318.39 - $60,598.50 per year

Work Location:

In person