Compensation:

Competitive Base Salary +

Uncapped Performance Bonuses Target OTE:

$115,000-$157,000+ |

Top Performers:

$183,000+

Job Type:

Full-Time Bring Your Book. Grow a Territory. Earn Without a Ceiling. Home Matters Caregiving is looking for an experienced senior-care business development professional who already has an active referral network ready to bring with them . This role is built for someone who doesn't need to start from zero, you already know the discharge planners, case managers, and facility contacts in your market, and you're ready to put that pipeline to work on day one. This is not a traditional sales role with a small annual bonus. We are looking for someone who wants to build a book of business, deepen long-term referral relationships, and directly benefit financially from the growth they create. The ideal candidate has hands-on experience in home care, hospice, home health, senior living, skilled nursing, or another post-acute healthcare setting, and already has established relationships with local referral sources . If you are well-networked with area facilities and healthcare professionals and know how to turn relationships into consistent referrals, we want to meet you. What You'll Do You will own the business development and referral relationship strategy within your territory, with a focus on creating sustainable referral pipelines.

Responsibilities include:

Develop and maintain relationships with hospitals, skilled nursing facilities, assisted living communities, memory care communities, independent living communities, hospice agencies, home health agencies, rehabilitation facilities, physicians, geriatric care managers, senior placement professionals, and other healthcare providers Build relationships with discharge planners, case managers, social workers, directors of nursing, administrators, executive directors, community relations directors, and other key decision-makers Generate qualified referrals for private-duty home care services Bring existing referral relationships into the territory and expand on them, while identifying and developing new referral partners Maintain and grow existing referral relationships Conduct regular facility visits, networking meetings, presentations, lunches, and community outreach Represent Home Matters Caregiving at senior-care networking events, professional organizations, community events, and healthcare meetings Educate referral partners on our services and how we can support safe transitions home Work closely with our operations team to ensure referred clients receive a responsive and high-quality experience Track referral activity, follow-up, conversion, and relationship development Develop and execute a strategic territory plan Consistently identify new partnership and business development opportunities Who We're Looking For This role is designed for someone with an established referral network already in place, not someone building senior-care relationships for the first time. Our ideal candidate has direct experience within the senior care or post-acute healthcare industry and understands how referrals move through the healthcare system.

Relevant experience may include:

Home Care Private Duty Home Care Home Health Hospice Senior Living Assisted Living Memory Care Skilled Nursing / SNF Rehabilitation Healthcare Sales Healthcare Business Development Community Relations Senior Care Marketing Referral Development Healthcare Partnerships A ready-to-activate referral network is a core requirement for this role, we are especially interested in candidates who already have direct relationships with local facilities, hospitals, case managers, discharge planners, social workers, senior living communities, hospice agencies, home health agencies, and physicians in this territory. What Makes Someone Successful in This Role You may be a strong fit if you: Already have an established network within the local senior-care or healthcare community and are ready to put it to work immediately Are comfortable walking into facilities and developing relationships from the ground up Know how to build meaningful referral relationships beyond simply dropping off brochures Understand referral-based healthcare sales Are comfortable asking for business and following up consistently Can build relationships with both clinical and administrative decision-makers Are organized and disciplined with CRM and pipeline management Enjoy networking and being active in the community Are self-directed and comfortable managing your own territory Are motivated by performance-based compensation Want your income to grow as the business you generate grows Think like a territory owner and take ownership of results Compensation & Uncapped Earning Potential We designed this compensation structure for an experienced senior-care BD professional who can bring an active book of business into the role and start generating revenue quickly. This role offers a competitive base salary plus uncapped performance-based compensation tied to the recurring book of business you build and maintain.

Expected total compensation:

Target OTE:

approximately $115,000-$126,200 High performers: $157,000+ Top producers: potential to earn $183,000+ There is no fixed commission ceiling. As your book of business grows, your earning potential grows with it. Candidates who arrive with an active referral pipeline are well-positioned to reach the higher end of this range in their first year rather than starting the ramp from scratch. The compensation structure is designed to reward both new business development and long-term referral relationship growth, rather than one-time sales alone. Your upside grows with the business you create and the business you bring. Why Home Matters Caregiving? Home Matters Caregiving is focused on providing dependable, high-quality care while becoming a trusted resource for families and healthcare professionals throughout the community. Our goal is not simply to collect referrals. We want to become the home care partner that hospitals, facilities, senior living communities, and healthcare professionals can confidently turn to when their patients, residents, or families need additional support. In this role, you will have the opportunity to help shape the territory, build lasting referral relationships, and directly participate in the financial success you create. Qualifications 2+ years of business development, sales, marketing, community relations, or referral development experience required Home care, home health, hospice, senior living, skilled nursing, rehabilitation, or post-acute care industry experience required An existing, active local healthcare or senior-care referral network required — this role is built for someone who can bring relationships with them, not build them from scratch Strong relationship-building and communication skills Comfortable with prospecting, networking, presentations, and in-person facility visits Ability to independently manage a sales territory and referral pipeline Strong follow-up and organizational skills CRM experience preferred Valid driver's license and reliable transportation required Preferred Background We would especially like to hear from candidates with titles or backgrounds such as: Home Care Sales Manager, Home Health Liaison, Hospice Liaison, Community Liaison, Community Relations Director, Healthcare Business Development Manager, Senior Living Sales Director, Hospital Liaison, Physician Liaison, Account Executive, Territory Sales Manager, Senior Care Marketing Manager, or Referral Development Manager.

Search Keywords Home Care Sales, Home Health Sales, Hospice Sales, Healthcare Sales, Senior Care Sales, Business Development Manager, Healthcare Business Development, Community Relations, Community Liaison, Home Care Marketing, Hospice Liaison, Home Health Liaison, Senior Living Sales, Assisted Living, Memory Care, Skilled Nursing Facility, SNF, Hospital Liaison, Physician Liaison, Referral Development, Referral Marketing, Case Management, Discharge Planning, Healthcare Marketing, Post-Acute Care, Private Duty Home Care, Senior Services, Territory Sales, Account Executive, Community Outreach Pay:

$80,000.00 - $105,000.00 per year

Benefits:

401(k) Dental insurance Flexible schedule Health insurance Paid time off Travel reimbursement Vision insurance

Work Location:

In person