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Colonial Vista Senior Living
Community Sales Director
Career Insights for Director of Sales
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What they do
A Director of Sales directs and is responsible for performance of sales for an entire organization. May manage sales managers. Plans and directs sale of products or services to customers. Coordinates sales distribution. Establishes sales territories, quotas and/or goals for staff, and provides training for sales representatives.
$183,312 / year median in Washington
-5% projected decline
Job Description
Colonial Vista Senior Living in Wenatchee, Washington, is seeking a Community Sales Director to over see and manage the sales performance of our 178 senior living apartments in independent living and assisted living! Our Community Sales Director will achieve targeted sales occupancy and revenue goals by driving sales success within the community. With providing guidance, support, and inspiration to the other members of the leadership team, they contribute to achieving targeted sales goals and ensuring long-term business growth. A successful candidate can expect a base wage of $80,000, plus bonus earning potential and full-time benefits with PACS. A full review of candidate submissions will begin immediately and continue until the position is filled. Essential Duties
BUILD SALES CULTURE
Community Sales Culture- Work closely with the Executive Director to ensure the community has an optimized sales culture aligned with overall objectives, systems and resources and sales goals.
KNOW YOUR NUMBERS
Sales Strategy- Develop and implement effective sales strategies and tactics to drive occupancy and revenue growth in the community. Goal Setting
- Collaborate with the Executive Director to set clear, challenging, and achievable sales targets. Performance Monitoring
- Regularly monitor and analyze sales performance metrics, including revenue, sales activities, and pipeline management, to identify areas of improvement and take appropriate actions. Sales Forecasting
- Develop accurate sales forecasts and collaborate with the Executive Director in the development of the annual sales budget.
SYNERGIZE
Sales Support- Collaborate with internal departments to provide necessary support and resources to the team, ensuring smooth operations and customer satisfaction.
EQUIP AND EMPOWER COMMUNITY TEAMS
Ambassador Training- Work with ED to host routine Ambassador Training, ensuring all leadership team members, concierges and other team members are trained in customer service, excellent telephone etiquette, "walk in" and back up tour support.
MARKET INTELLIGENCE
Market Analysis- Stay updated on market trends, competitor activities, customer needs, and pricing and provide insights to the leadership team to drive strategic decision-making and effective sales approaches.
- Self-motivated to accomplish goals with a strong sense of accountability for results.
- Possess an appreciation of seniors and an understanding of the aging process. Must possess a general knowledge of laws and restrictions regarding Assisted Living, Memory Support, and Independent Living (where applicable), as well as a solid understanding of opportunities and limits of other levels of care within senior living.
- Strong leadership and coaching skills with a record of successfully managing and motivating others.
- Excellent communication and interpersonal skills to effectively collaborate with internal and external stakeholders.
- Results-oriented mindset with a focus on achieving sales targets and driving revenue growth.
- Strong analytical and problem-solving abilities to identify sales opportunities and develop effective strategies.