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Make A Wish Foundation of Michigan

Event and Fundraising Specialist

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What they do

A Sales Event Specialist plans, organizes and runs marketing events to generate product sales and promote interest in a product, service or brand. Develops ideas for events, plans event venues and activities, coordinates marketing and publicity, and meets with customers during events. May work for a company or a marketing firm.

$47,105 / year median in Michigan

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Job Description

Event and Fundraising Specialist Location:
Southfield, Michigan (Southeast Michigan)
Reports To:
Director of Events Employment Type:
Full-Time, Exempt About Make-A-Wish Michigan At Make-A-Wish Michigan, we create life-changing wishes for children with critical illnesses. Our work brings joy, hope, and strength to families across the state, and our events play a vital role in making these wishes possible. Join a passionate, mission-driven team that believes in the power of a wish. Position Summary We are seeking an energetic and motivated Event and Fundraising Specialist to lead and support key fundraising events. In this role, you will manage at least two of our signature events, Walk For Wishes and Trailblaze Challenge, while also supporting other statewide fundraising initiatives. You'll drive revenue growth through participant recruitment, peer-to-peer fundraising coaching, sponsorship acquisition, and exceptional event execution. This role requires frequent phone and personal outreach, strong relationship-building skills, and the ability to thrive in a fast-paced, mission-focused environment. Some statewide travel is required, particularly during event season.
Key Responsibilities Event Leadership:
Plan and execute all logistics for Walk For Wishes, Trailblaze Challenge, and other signature events.
Participant Recruitment:
Engage individuals and teams through presentations, networking, and outreach. Provide coaching and support to help participants succeed in peer-to-peer fundraising.
Fundraising Growth:
Secure and steward sponsorships ranging from $2,500-$50,000, meeting with prospects monthly.
Relationship Building:
Deliver world-class customer service to participants, sponsors, donors, and volunteers.
Committee & Volunteer Management:
Recruit, train, and support event committees and volunteers.
Revenue Responsibility:
Achieve annual fundraising and sponsorship goals of $850,000-$1,000,000.
Budget & Evaluation:
Manage event budgets, track progress, and conduct post-event evaluations.
Collaboration:
Partner with the development team on recruitment strategies, sponsor engagement, and statewide outreach. Qualifications Bachelor's degree required (marketing, nonprofit management, or related field preferred). Minimum 3 years of nonprofit fundraising experience, preferably with peer-to-peer events. Proven sales and sponsorship experience. Fitness/endurance event planning and execution experience strongly preferred. Volunteer and committee management experience. Strong communication skills—written, oral, and interpersonal. Detail-oriented, organized, and able to manage multiple priorities under deadlines. Proficiency in Microsoft Office; Salesforce experience preferred. Must have a valid driver's license and the ability to work evenings and weekends as needed. What We're Looking For We want someone who is: Energetic, positive, and proactive. Comfortable spending time on the phone engaging participants and sponsors. Passionate about our mission and committed to excellence in fundraising. A natural relationship-builder who can inspire others to get involved. Why Join Us? At Make-A-Wish Michigan, you'll be part of a collaborative team dedicated to making a difference. This role offers the opportunity to combine your skills in event planning, fundraising, and relationship management to directly impact the lives of Michigan children and families.

Benefits

  • Critical Illness Insurance