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Fresh Healthy Cafe Alexandria

Marketing and Business Development Coordinator

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Job Description

Marketing and Business Development Coordinator - Part Time Fresh Healthy Cafe Alexandria | Alexandria, VA Join Fresh Healthy Café, where our mission is to bring better-for-you food to Alexandria, VA! We are seeking a dynamic Marketing and Business Development Coordinator to lead our local marketing initiatives and build valuable partnerships. If you have a passion for marketing, enjoy connecting with your community, and thrive in a fast-paced environment, this role offers you the opportunity to make a significant impact on our brand. Key Responsibilities
    Marketing Strategy:
    Develop and execute innovative marketing and PR campaigns that drive awareness, engage customers, and boost traffic. Build relationships with local media across print, digital, broadcast, and radio.
      Business Development:
      Cultivate partnerships with schools, organizations, influencers, and local businesses to enhance our community presence and create new revenue streams.
        Content Creation:
        Design engaging content including photos, videos, and graphics for social media, email campaigns, and our website.
          Campaigns & Events:
          Plan, manage, and execute promotions, events, and community activations from start to finish, ensuring smooth operations and impactful outcomes.
            Digital Marketing:
            Oversee social media accounts, online advertising, and email marketing campaigns to expand reach and foster customer loyalty.
              Market Research:
              Monitor local trends, competitor activity, and customer insights to inform strategy and identify new opportunities.
                Analytics & Reporting:
                Track performance metrics, analyze results, and present insights to guide future marketing and business development efforts.
                  Brand Management:
                  Ensure consistency across all marketing materials and touchpoints to maintain a clear and strong identity for Fresh Healthy Café.
                    Collaboration:
                    Work closely with operations, sales, and external partners to align marketing and business development initiatives with overall growth goals. Requirements
                    • Bachelor's degree in marketing, communications, business, or a related field.
                    • 2+ years of marketing and/or business development experience, preferably in the food & beverage industry.
                    • Strong knowledge of digital marketing tools, including social media, email marketing, and analytics; graphic design skills are a plus.
                    • Excellent communication skills—written, verbal, and visual—with the ability to engage diverse audiences.
                    • Creative thinker with a passion for building innovative campaigns that drive results.
                    • Data-driven mindset with the ability to analyze and apply insights effectively.
                    • Organized, detail-oriented, and skilled at managing multiple projects simultaneously.
                    • Flexible schedule with the ability to support evening and weekend events as needed. Why You'll Love Working Here
                    • Be part of a mission-driven company focused on healthy living.
                    • Collaborative and supportive team environment.
                    • Opportunities for professional growth and development.
                    • Engage with the local community through innovative marketing initiatives.
                    Join the Team If you're ready to bring your marketing expertise to a vibrant and growing café, we encourage you to apply now and be part of our mission to promote better-for-you food in Alexandria!

                    Benefits

                    • Professional Development
                    • Flexible Work Schedules