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Primrose School of Fuquay-Varina

Enrollment Coach

Career Insights for Enrollment / Admission Counselor

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Based on North Carolina data

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What they do

An Enrollment or Admission Counselor reviews applications and advises on admissions decisions for private elementary and secondary schools, colleges and universities. Organizes information and promotional materials about a school, conducts interviews with students and families, reviews application materials, and works with other school or college administrators to plan admissions goals and identify financial aid resources for admitted students. May travel to meet and recruit students.

$56,385 / year median in North Carolina

+8% projected growth

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Job Description

Company Overview Primrose School of Fuquay-Varina is a newly opened, high-quality preschool serving children from 3 months to 5 years old. Located in a growing and vibrant community, we pride ourselves on maintaining a professional, supportive environment that emphasizes teamwork and excellence in early childhood education. Our curriculum is uniquely accredited by Cognia , reflecting our commitment to the highest standards in learning and care. Position Summary We are seeking a passionate, driven, and experienced Enrollment specialist to lead and manage all aspects of our student recruitment and family onboarding process. This is a high-impact leadership role based on-site in Fuquay-Varina and is essential to supporting the sustained growth and success of our school. Key Responsibilities Develop and execute strategic enrollment plans to meet and exceed growth targets. Lead community outreach initiatives and represent the school at local events. Manage the entire enrollment pipeline—from initial inquiry through tour, registration, and onboarding—while ensuring an exceptional family experience. Partner with school leadership and classroom staff to effectively communicate our programs, values, and mission. Analyze enrollment data and trends to refine recruitment strategies. Train, guide, and support staff involved in family engagement and tours. Maintain strong, ongoing communication with prospective families. Build and nurture relationships within the community to enhance visibility and reputation.
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as needed Qualifications Child care experience a must (in management position) Proven experience in education administration, admissions, enrollment management, or related fields. Strong public speaking skills and a warm, professional presence with families. Ability to develop and implement strategic outreach plans. Experience working with families and children in a customer-facing environment. Exceptional organizational skills, and the ability to manage multiple priorities. Prior experience with recruiting or family enrollment processes preferred. Knowledge of the Fuquay-Varina/Wake County community is a plus. Call to Action If you are passionate about early childhood education and eager to play a key role in shaping our school's growth, we invite you to apply. Join us at Primrose School of Fuquay-Varina and help us build meaningful relationships with families while supporting bright beginnings for young learners.
Job Type:
Full-time Pay:
$18.00 - $19.00 per hour
Benefits:
401(k) matching Dental insurance Health insurance Health savings account Life insurance Paid time off Professional development assistance Tuition reimbursement Vision insurance
Work Location:
In person