A Web Designer creates design for websites, including layout and graphics. Integrates applications or other content as needed for a site. May also write web design programs.
Supports creative concepting and execution that brings brand strategy to life across digital channels for RYOBI. The Digital Designer contributes to engaging, user-centered experiences across web, mobile, email, and social platforms while maintaining strong brand consistency and visual quality.
Primary Responsibilities:
Create visually engaging and on-brand digital assets across web, mobile, email, and social platforms. Execute design concepts aligned with creative direction and brand guidelines. Apply a working understanding of UI/UX principles to create intuitive and user-friendly designs. Collaborate with digital designers, project managers, print designers, marketing, UX, and development teams to support and execute digital experiences and campaigns. Use Figma and Adobe Creative Suite (Illustrator, Photoshop, etc.) to design, revise, and prepare assets for production. Incorporate feedback through revisions and participate in team reviews. Build, format, and QA marketing emails within an email marketing platform, ensuring accuracy, responsiveness, and alignment with brand and campaign goals. Stay current on digital trends, tools, and best practices.
Culture:
Model and support TTI's cultural values: People First, Total Ownership, Candid Communication, Innovation Leaders, and a One Team Mentality. Must work as a team player to build trust and foster a positive working environment with the creative team. Demonstrate a positive attitude, strong problem-solving skills, attention to detail, and the ability to prioritize and perform in a fast-paced environment.
Process:
Develop an understanding of team processes, RYOBI brand standards, and product lines. Maintain strong file organization and follow established workflows to ensure efficient and accurate project execution.
Requirements:
4-year college degree required; Design or related field preferred. Proficiency in Figma and Adobe Creative Suite (Illustrator, Photoshop, and other relevant tools). Understanding of UI/UX principles and digital design best practices. Ability to collaborate effectively with cross-functional teams (digital, print, marketing, development). Strong attention to detail, organization, and file management skills. Effective communication skills and a proactive, self-motivated mindset. Ability to manage multiple priorities in a fast-paced environment. Preferred Qualifications (Nice to Have): Exposure to prototyping or UX workflows. Familiarity with AI-powered design tools and a willingness to explore emerging technologies.
