$60,000-$70,000 per year, based on experience About the Position Paxton Marketing is looking for an experienced SEO & Web Development Specialist to join our growing team in Fernandina Beach. We're looking for someone beyond the entry-level or coordinator stage of their career. You should already be comfortable working independently inside websites, Google Search Console, analytics platforms and SEO tools without needing extensive training on the fundamentals. This is a hands-on execution role. You don't need to be a senior-level software developer or a 15-year SEO veteran. We're looking for a well-rounded digital marketer with approximately 3-5+ years of relevant experience who understands SEO, can work confidently inside websites and has enough experience with Google's ecosystem to troubleshoot problems and get things done. What You'll Be Doing You'll work across a portfolio of client websites, including automotive dealerships and local businesses.
Your responsibilities will include:
Performing technical and on-page SEO work Conducting keyword and competitor research Managing Google Search Console Monitoring indexing, crawling and site-health issues Optimizing page titles, meta descriptions, headings and website content Improving internal linking and site structure Implementing and troubleshooting schema markup Managing local SEO and Google Business Profiles Performing website updates and building or modifying landing pages Making changes within WordPress and other CMS platforms Troubleshooting forms, redirects, plugins and basic website issues Improving website speed and Core Web Vitals Working with GA4 and Google Tag Manager Reviewing website traffic, conversions and performance Working with tools such as SEMrush, Ahrefs or similar SEO platforms Coordinating with our digital, creative and account teams Website Experience We're Looking For You do not need to be a full-stack software engineer. However, you should be comfortable actually working inside websites rather than simply submitting recommendations to a developer. Experience with the following is highly valuable: WordPress Elementor, Divi or similar page builders HTML and CSS Basic JavaScript knowledge Basic PHP familiarity Landing-page development Website forms and conversion tracking Redirects Plugins DNS and hosting basics Website speed optimization If something simple needs to be changed on a website, we want someone who is comfortable jumping in and handling it. Google Experience Strong experience with Google's ecosystem is important.
You should be comfortable with:
Google Search Console Google Analytics 4 (GA4) Google Tag Manager Google Business Profile Experience with Google Ads is a plus , particularly if you understand Search campaigns, conversion tracking and how paid traffic interacts with landing pages and organic search. You do not need to be a dedicated PPC specialist. What We're Looking For The strongest candidate will likely have: 3-5+ years of hands-on SEO, website or digital marketing experience Experience personally managing multiple websites or client accounts Strong working knowledge of WordPress Strong understanding of technical and on-page SEO Hands-on experience with Google Search Console Experience with GA4 Familiarity with Google Tag Manager Experience with SEMrush, Ahrefs or comparable SEO tools Local SEO and Google Business Profile experience Ability to identify problems and work toward solutions independently Strong organizational skills and attention to detail Ability to manage multiple projects and priorities Automotive or dealership marketing experience is a strong plus, but it is not required. Agency experience is also highly valued. What This Position Is Not This is not a position where you'll simply generate SEO reports and hand recommendations to another department. We're looking for someone who can identify an issue, determine what needs to be done and personally execute much of the work. At the same time, we're not looking for someone who knows absolutely everything. If you're strong in SEO and WordPress but still developing your Google Ads knowledge, we'd still like to hear from you. Likewise, if you're strong technically and have solid SEO fundamentals but haven't worked specifically in automotive, that shouldn't stop you from applying. Schedule & Location This is a full-time, in-office position in Fernandina Beach, Florida. Monday-Friday This position is not remote or hybrid. Applicants should already be within reasonable commuting distance of Fernandina Beach or be genuinely prepared to relocate. Compensation $60,000-$70,000 per year Compensation will be based on experience and the level of SEO, website development and Google platform knowledge you can bring to the position. About Paxton Marketing Paxton Marketing is a growing full-service marketing agency specializing in automotive dealerships and other businesses. Our team works across SEO, paid search, social media, creative, video, website strategy, lead generation and business development. We're looking for someone who wants to become an important part of that team and take real ownership of the SEO and website work they manage. To Apply Please submit your resume along with a brief description of your hands-on experience with: 1. SEO and Google Search Console 2. WordPress or website development 3. GA4 and/or Google Tag Manager 4. Google Business Profile/local SEO 5. Google Ads, if applicable If possible, include examples of websites you've personally worked on and briefly explain what work you performed. We are especially interested in candidates who can show us what they've actually worked on rather than simply listing SEO or web development as a skill.
Pay:
$60,000.00 - $70,000.00 per year Application Question(s): A website has important pages that are not appearing in Google. Walk us through the first things you would personally check in Google Search Console and on the website to diagnose the problem. Describe the most technical SEO problem you have personally diagnosed and fixed. What was the problem, what tools did you use, what changes did you make, and what happened afterward? How comfortable are you personally making changes inside WordPress without relying on a developer? Tell us about a website or landing page you personally built or significantly modified. What platform did you use, and what parts of the site did you personally handle? Ability to
