Overview We have the coolest office you have ever worked in ever. This office is right by South Coast Plaza and is fully stocked with NERF. We have an amazing team and energy here. What we are looking for someone to come in and run/build new ad accounts for us using creative content we develop internally. You must have worked on previous ad accounts for large brands. Our current ad spend is somewhere around $500k per month and we will scale to $1m as quickly as possible. SEO experience is a huge plus. You will be more of a CMO role for our company but given our headcount is 25 it's not time for C titles yet because we are small and that's weird. We are seeking a dynamic and results-driven Meta/Youtube Ads Manager to lead and optimize our social media advertising efforts across major platforms. This role offers an exciting opportunity to craft compelling marketing campaigns, leverage advanced analytics, and drive measurable growth through innovative paid advertising strategies. As a key player in our digital marketing team, you will harness your expertise in performance marketing, media planning, and data analysis to maximize ROI and elevate brand visibility on Meta (Facebook) and YouTube channels. Join us if you're passionate about digital marketing, thrive in a fast-paced environment, and are eager to make a significant impact through strategic media buying. Duties Develop, implement, and manage comprehensive paid social media campaigns on Meta (Facebook) and YouTube, ensuring alignment with overall marketing objectives. Conduct detailed keyword research and audience targeting to optimize ad reach and engagement across platforms. Manage advertising budgets efficiently, monitor campaign performance daily, and adjust bids and creatives to maximize conversions within allocated budgets. Perform media planning and buying using platforms like Microsoft Ads (formerly Bing Ads), Google AdWords (Google Ads), and other PPC campaign management tools to expand reach beyond social media. Conduct ongoing testing of ad creatives, landing pages, and targeting strategies to improve conversion rates through conversion optimization techniques. Prepare comprehensive reports on campaign metrics including click-through rates, cost per acquisition, return on ad spend (ROAS), and other key performance indicators; present findings to stakeholders regularly. Collaborate with cross-functional teams to ensure seamless integration of paid campaigns with organic social media efforts and overall marketing initiatives. Skills Proven experience in performance marketing with a strong understanding of paid search marketing (SEM) and social media advertising strategies. Expertise in managing budgets for digital marketing campaigns across multiple platforms such as Facebook Advertising and YouTube. Proficiency in web analytics reporting tools including Google Analytics, Google Tag Manager, and media performance analytics dashboards. Strong knowledge of SEO tools Ability to analyze data-driven insights for decision-making; skilled in using pivot tables in spreadsheets like Excel or Google Sheets for detailed data analysis. Familiarity with PPC campaign management software such as DoubleClick or similar platforms for optimized media placement. Excellent skills in managing multiple campaigns simultaneously while maintaining attention to detail; adept at budgeting and resource allocation. Knowledge of digital marketing best practices including conversion optimization strategies and SEO fundamentals to enhance overall campaign effectiveness. Join us as a Meta/Youtube Ads Manager if you're eager to craft impactful advertising campaigns that deliver real results! Your expertise will help shape our brand's digital presence while advancing your career in the vibrant world of online marketing.

Pay:

$100,000.00 - $250,000.00 per year

Benefits:

Flexible schedule Gym membership On-site gym Paid time off Professional development assistance Referral program

Work Location:

In person