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The University of North Carolina Greensboro

SBTDC Business Counselor

Career Insights for Economic and Workforce Development Program Director (Public Sector)

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What they do

An Economic and Workforce Development Program Director employs strategies to improve the economy and support the skill development of workers in a city of state. They may administer economic development to attract and retain businesses and industries and support programs to support unemployed or underemployed workers. They manage relationships with businesses, civic groups, and training providers to support the local economy and workers within it.

$185,144 / year median in North Carolina

+9% projected growth

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Job Description

SBTDC Business Counselor The University of North Carolina Greensboro - 4.2 Greensboro, NC Job Details Permanent | Full-time 1 day ago Qualifications Business analysis Project management Full Job Description Position Type Research Position Eclass
EP - EHRA 12
mo leave earning University Information Located in North Carolina's third largest city, UNC Greensboro is among the most diverse, learner-centered public research universities in the state, with 18,000 students in eight colleges and schools pursuing more than 150 areas of undergraduate and over 200 areas of graduate study. UNCG continues to be recognized nationally for academic excellence, access, and affordability. UNCG is ranked No. 1 most affordable institution in North Carolina for net cost by the N.Y. Times and No. 1 in North Carolina for social mobility by The Wall Street Journal — helping first-generation and lower-income students find paths to prosperity. Designated an Innovation and Economic Prosperity University by the Association of Public and Land-grant Universities, UNCG is a community-engaged research institution with a portfolio of more than $67M in research and creative activity. The University's 2,600 staff help create an annual economic impact for the Piedmont Triad region in excess of $1B. Primary Purpose of the Organizational Unit Innovate UNCG serves as the University of North Carolina at Greensboro's gateway for innovation, entrepreneurship, commercialization, and economic development. Located within the Division of Research and Engagement, Innovate UNCG advances the translation of research, scholarship, and creative activity into societal and economic impact. Through strategic partnerships with faculty, students, industry, investors, government agencies, and community organizations, Innovate UNCG fosters an environment that supports innovation-driven entrepreneurship, startup formation, technology commercialization, industry engagement, and workforce development. The office serves as a catalyst for connecting university expertise and discoveries with external partners and opportunities that strengthen regional competitiveness and economic growth. Innovate UNCG is committed to expanding the university's role as a driver of innovation and economic prosperity by supporting pathways that move ideas from concept to impact while creating opportunities for students, faculty, researchers, and community stakeholders to engage in entrepreneurship and innovation. Position Summary The University of North Carolina at Greensboro (UNCG) invites applications for a Small Business and Technology Development Center (SBTDC) Business Counselor. This position is funded through the North Carolina Small Business and Technology Development Center and is housed within Innovate UNCG, the university's hub for innovation, entrepreneurship, commercialization, and economic development. The SBTDC Business Counselor serves as a strategic resource for faculty innovators, research scholars, student entrepreneurs, university-affiliated startups, and small business clients seeking to launch, grow, or commercialize new ventures. The position provides business counseling, technical assistance, market research support, and entrepreneurial education to help clients advance innovative ideas, research-based technologies, and business opportunities. Working closely with the Director of Innovate UNCG, university faculty, students, regional partners, and the statewide SBTDC network, the Business Counselor will strengthen UNCG's innovation ecosystem by supporting entrepreneurship, technology commercialization, startup development, and economic growth throughout the region. The position serves as an important bridge between the university's research enterprise, entrepreneurial community, and North Carolina's broader economic development ecosystem. Minimum Qualifications Master's degree required or bachelor's degree in business administration, Entrepreneurship, Economics, Finance, Management, Marketing, Public Administration, Technology Management, or a related field, plus 3 or more years relevant experience. Strong written, verbal, and interpersonal communication skills. Demonstrated ability to build relationships with diverse stakeholders and work collaboratively across organizations. Ability to analyze business opportunities and challenges and provide practical recommendations. Strong organizational and project management skills. Additional Required Certifications, Licensures, and Certificates Preferred Qualifications Master's degree in Business Administration (MBA), Entrepreneurship, Economic Development, Public Administration, or a related field. At least two years of professional experience in entrepreneurship, business development, economic development, consulting, banking, technology commercialization, innovation support, startup development, or a related field. Experience owning, operating, or supporting a small business or startup venture. Experience working in a university, innovation, research, entrepreneurial, or economic development environment. Knowledge of technology commercialization, intellectual property, business planning, customer discovery, and startup development processes. Experience delivering workshops, training programs, or business counseling services. Familiarity with federal and state entrepreneurial support programs, including
SBIR/STTR
opportunities. Special Instructions to Applicants Recruitment Range Commensurate with Experience Org #-Department Launch
UNCG - 11506
Job Open Date 08/31/2026 For Best Consideration Date Job Close Date 09/15/2026 Open Until Filled No
FTE 1.000
Type of Appointment Permanent If time-limited, please specify end date for appointment. Number of Months per Year 12 FLSA Exempt

Benefits

  • Dental Insurance