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Executive Director of Early Learning Center
Career Insights for Preschool / Childcare Director
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Scorecard
Based on Florida data
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What they do
A Preschool or Childcare Director manages and directs programs for very young children. Supervises child care workers and pre-school teachers. Proposes policies, program fees and budgets for approval by a program board or administrative agency or implements policies of a national organization. Meets with parents and staff to discuss the development, learning and behavior of children in the program or center. Orders supplies and monitors maintenance and cleaning at a facility. Ensures that the program or center meets state and federal guidelines.
$48,629 / year median in Florida
+13% projected growth
Job Description
Reports to:
Principal Core Responsibilities 1. Enrollment Growth & Revenue Strategy Develop and execute a year-round enrollment strategy to meet or exceed capacity targets Build and manage enrollment funnels (inquiries → tours → applications → enrollment) Analyze enrollment data weekly and adjust strategy accordingly Lead re-enrollment and retention initiatives Oversee tuition modeling, pricing strategy, and program offerings (full-day, half-day, wrap care) 2. Marketing & Brand Development Work with Liberty's Marketing Coordinator to collaborate all preschool marketing strategies in coordination with school marketing Ensure consistent messaging aligned with: Christ-centered identity Kindergarten readiness outcomes STEM and enrichment offeringsOversee:
Digital campaigns (social media, email, ads) Website presence and updates Community outreach (church, events, partnerships) Track ROI on marketing efforts and adjust spend strategically 3. Financial Oversight (Business Operations) Manage preschool budget using zero-based budgeting principlesMonitor:
Revenue Staffing ratios vs. profitability Partner with Finance to ensure: Strong cash flow Accurate forecasting Sustainable growth Evaluate expansion opportunities 4. Program Expansion & Strategic Development Develop and scale programs such as: Kindergarten Readiness (K4) Summer programs Extended care offerings Identify opportunities for: Facility expansion Additional classrooms New age-level programs Align preschool pipeline with K-12 enrollment growth at LCP 5. Leadership & Accountability Enrollment targets Retention rates Revenue goals Parent satisfaction 6. Parent Experience & Retention Oversee parent communication strategy and satisfaction Ensure strong onboarding experience for new families Address escalated concerns with professionalism and urgency Build a culture of excellence and responsiveness Qualifications Required Bachelor's degree in Business, Education Leadership, or related field 3-5+ years in leadership with budget and growth responsibility Director's Credentials Required Demonstrated success in: Enrollment growth Marketing strategy Financial management Strong organizational and data analysis skills Preferred Experience in preschool leadership Familiarity with scholarship programs (e.g., SUFS) Background in Christian educationPay:
$48,000.00 - $52,000.00 per yearBenefits:
401(k) matchingWork Location:
In personBenefits
- 401(k) Plans
- Dental Insurance