Senior Analyst MRM McCann United States, Michigan, Birmingham Sep 18, 2026

Agency:

Omnicom Precision Marketing Job Function:

Data and Analytics Job Subfunction:

Data Science and Analytics Job Description:

MRM is part of theOmnicomPrecision Marketing activation practice.

This practice integrates CRM platform expertise, journey management, and first-party data capabilities with creative excellence and performance capabilities, enablingOmnicomto deliver intelligent activation across the full funnel with data-driven decisioning at scale to help clients move faster and deliver more connected customer experiences. MRM is a modern relationship marketing agency dedicated to building enduring brand relationships. MRM's specialized capabilities drive relationship lifetime value and span CRM, Customer Experience, and Commerce with data and martech at the core. MRM operates in a borderless, integrated way to enable greater collaboration, creativity, and true speed to market. For more information, please visitwww.mrm.com. The role of Senior Analyst - Performance & Analytics involves many different responsibilities. The ideal candidate must be able to proactively communicate ideas and opportunities, as well as conduct in depth analysis to support recommendations and insights. They are also responsible for executing data quality assurance based on rigorous protocols and have strong project management skills. This role includes the ability to independently troubleshoot and address quality control issues, generate reports and analysis from data, and merge and generate data sets for analysis. This role is strategic with a strong emphasis on optimization. Strong communication skills are critical.

Responsibilities:

Serve as an analytics SME, cultivating and maintaining strategic client relationships to drive data-informed decision-making

Demonstrate deep knowledge of the client's industry landscape, competitive positioning, and key business drivers to proactively guide analytical strategy

Partner cross-functionally with internal stakeholders to uncover opportunities for analytics to inform and accelerate business initiatives

Translate complex data into clear, actionable insights and strategic recommendations, effectively bridging the gap between analytics and business objectives

Lead and advocate for process optimization and quality assurance initiatives to continuously elevate the client experience

Anticipate and troubleshoot analytical or data integrity issues, providing timely escalation and resolution strategies as needed

Drive sophisticated analyses using Adobe Analytics and other tools, delivering impactful insights across multi-channel digital ecosystems

Collaborate with the Optimization Team to identify strategic testing and personalization opportunities that enhance customer experience and performance outcomes

Required Skills:

Proficient in advanced web analytics platforms, with a strong emphasis on Adobe Analytics for end-to-end digital performance measurement

Experience in CRM Analytics (Email)

Comprehensive experience across the digital ecosystem, including web analytics, paid media, search, and social performance measurement

Strong executive communication skills, capable of presenting complex data-driven narratives to senior stakeholders, clients, and cross-functional teams

Pride in work product with high accountability, initiative, and thought leadership

Must be able to handle multiple clients and projects simultaneously

MS Office (Word, Excel, PowerPoint, Power BI) experience required

Bachelor's degree in Digital Marketing, Data Science, or Marketing preferred

Self-starter with 2-5 years of analytic experience in an Agency or Marketing environment a plus

Highly self-motivated and dependable, with a demonstrated ability to thrive both independently and in collaborative team settings. Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom's corporate group already require five days of in-office attendance. Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we're focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us-we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice. Link to

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https://www.omc.com/privacy-notice

For US Job Seekers:

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