Marketing & Brand Director / Studio Manager Reem Akkad Design Birmingham, MI Job Details Part-time $20 - $27 an hour 9 hours ago Benefits Paid time off Qualifications LinkedIn Marketing project management Business development management Pinterest YouTube Visual storytelling Digital marketing tools Video marketing Visual design Canva Video communication Managing projects TikTok Marketing analytics Social media brand management Marketing operations Promotional video projects Instagram Ad writing Full Job Description Marketing & Brand Director / Studio Manager Reem Akkad Design | House of Reem Birmingham, Michigan Part-Time | In Person with Some Flexibility Job Summary Reem Akkad Design is seeking a creative, strategic, and highly organized Marketing & Brand Director / Studio Manager to lead the marketing efforts for our award-winning interior design studio and Birmingham showroom, House of Reem. Marketing is the primary focus of this role. We are looking for someone who can take ownership of our brand presence, social media, PR, events, partnerships, business development initiatives, and overall marketing strategy, while also providing organizational and operational support to the studio. This is not simply a social media posting position. We are looking for someone who sees opportunities, develops ideas, builds relationships, and follows through on execution. The right person should understand how to position a luxury brand, tell compelling visual stories, generate meaningful exposure, and ultimately help turn marketing efforts into qualified business opportunities. Experience working within a creative or design-driven industry is required. Experience in interior design or architecture is strongly preferred. This position is ideal for someone who is both creative and highly organized and enjoys working in a boutique, entrepreneurial environment where no two days are exactly the same.
Primary Responsibilities:
Marketing & Brand Development Develop and execute an ongoing marketing strategy for Reem Akkad Design and House of Reem. Create and manage monthly and quarterly marketing and content calendars. Manage social media platforms, including Instagram, TikTok, YouTube, LinkedIn, Pinterest , and other relevant channels. Develop concepts for posts, reels, TikToks, YouTube content, stories, project reveals, behind-the-scenes content, and marketing campaigns. Identify opportunities for both short-form and long-form video content. Coordinate the creation, editing, scheduling, and publishing of video and social media content. Write polished, engaging captions and marketing copy that reflect our brand voice. Coordinate and organize photography, videography, project imagery, and other marketing assets. Identify opportunities to repurpose existing photography and video across Instagram, TikTok, YouTube, Pinterest, LinkedIn, the website, and email marketing. Maintain consistency in the visual identity, messaging, and presentation of both brands. Stay current on relevant social media trends while ensuring content remains elevated and appropriate for a luxury design brand. Monitor marketing performance, engagement, audience growth, website traffic, and inquiries to determine what is working and where opportunities exist. PR, Press & Awards Proactively identify local and national press and editorial opportunities. Develop relationships with editors, writers, publications, media contacts, and industry organizations. Pitch completed projects and studio stories for publication and editorial features. Research and coordinate design award submissions. Maintain a calendar of award, editorial, and submission deadlines. Identify opportunities for interviews, podcasts, speaking engagements, panels, television appearances, and other media exposure. Maximize press, awards, and media coverage across social media, the website, YouTube, newsletters, and other marketing channels. Business Development & Strategic Partnerships Identify opportunities to introduce the firm to luxury homeowners, architects, builders, developers, real estate professionals, and other potential referral partners. Develop and execute outreach initiatives to architects, builders, developers, and complementary businesses. Research networking opportunities, industry events, sponsorships, and strategic collaborations. Help cultivate relationships with past clients, vendors, industry partners, and referral sources. Assist in creating capabilities packages, portfolios, presentations, and other business development materials. Maintain and organize contact databases for clients, industry professionals, media, and prospective partners. Follow up on marketing and networking opportunities to ensure relationships continue to develop. House of Reem Showroom & Events Develop marketing initiatives that increase awareness, engagement, and traffic for House of Reem. Promote furniture, artwork, accessories, new arrivals, and showroom collections. Help conceptualize and coordinate networking events, designer collaborations, book signings, fundraisers, private events, and other showroom experiences. Develop content strategies before, during, and after events to maximize their marketing value. Manage invitations, guest lists, event communications, vendor coordination, sponsorships, and follow-up. Identify potential brand collaborations and partnerships that introduce new audiences to House of Reem and Reem Akkad Design. Help ensure all events and outward-facing experiences are polished and consistent with the brand. Website & Email Marketing Keep website content, portfolios, press, awards, events, and other information current. Coordinate the launch of newly photographed projects across the website and appropriate social media channels. Assist with email campaigns and newsletters. Maintain organized marketing databases and mailing lists. Review website, email, social media, and video analytics to help evaluate marketing effectiveness. Studio Management & Administrative Support Marketing will remain the priority of this position, but the role will also assist with the organization and daily operations of our boutique studio.
Responsibilities may include:
Coordinate studio calendars, meetings, events, deadlines, and important follow-ups. Help maintain internal systems, templates, files, and processes. Keep track of outstanding studio tasks and follow up with team members as needed. Coordinate with vendors, representatives, photographers, videographers, event partners, and other outside professionals. Assist with professional correspondence, presentations, proposals, and studio documentation. Help maintain an organized, polished, and client-ready showroom and studio. Provide organizational and administrative support to the Principal as needed.
Qualifications Required:
3+ years of professional experience in marketing, brand management, public relations, communications, business development, or a related role. Professional experience within a creative or design-driven industry is required. Strong understanding of social media marketing across Instagram, TikTok, YouTube, LinkedIn, and Pinterest . Experience developing and executing marketing initiatives, not simply posting pre-created content. Experience creating and managing both photo and video-based content. Excellent written and verbal communication skills. Strong copywriting and storytelling ability. Proficiency with Canva and social media management tools. Strong organizational and project management skills. Ability to manage multiple initiatives and deadlines simultaneously. Self-starter who can work independently and take ownership of responsibilities. Professional and comfortable communicating with clients, vendors, media contacts, and industry professionals. Strong visual sensibility and an understanding of how to market a premium, design-focused brand.
Strongly Preferred:
Marketing experience within an interior design or architecture firm. Experience marketing luxury residential design, architecture, furniture, art, or other high-end creative services. Experience with PR, media outreach, and editorial pitching. Experience planning and marketing events. Experience developing TikTok, Reels, and YouTube content. Basic video editing capabilities. Experience with email marketing platforms and website content management. Familiarity with Adobe Creative Suite, particularly Photoshop and InDesign. Existing relationships within the Detroit-area design, architecture, luxury, media, or business community are a plus. Who We're Looking For The ideal candidate: Thinks like a marketer , not simply a social media coordinator. Comes from a creative environment and understands the importance of aesthetics, visual storytelling, and brand presentation. Has a sophisticated visual eye and genuine appreciation for interiors, architecture, art, fashion, and luxury brands. Understands how the same story should be presented differently on Instagram, TikTok, YouTube, Pinterest, LinkedIn, and other platforms. Is proactive and regularly brings new ideas and opportunities to the table. Can move comfortably between strategy and hands-on execution. Understands how to tell a compelling story around a project, designer, event, or brand. Is highly organized and follows through. Is comfortable networking and developing professional relationships. Writes well and understands how to communicate in an elevated but approachable voice. Can work closely with the Principal while also taking ownership of their area of responsibility. Thrives in a small, creative, entrepreneurial business where responsibilities can evolve. What Success Looks Like Success means Reem Akkad Design and House of Reem have a consistent, sophisticated, and strategic marketing presence across Instagram, TikTok, YouTube, LinkedIn, Pinterest, the website, email, press, and in-person events. Our projects are regularly shared and submitted for appropriate press and awards. Our social media tells a cohesive story. Video becomes an important part of our marketing strategy. Events and collaborations introduce new audiences to the showroom. Relationships with architects, builders, developers, media, and other industry partners continue to grow. Most importantly, the person in this role takes ownership of marketing : identifying opportunities, presenting ideas, executing them, measuring results, and following through without requiring the Principal to manage every step. About Reem Akkad Design Reem Akkad Design is an award-winning interior design studio specializing in luxury residential and boutique commercial design . Our approach combines thoughtful space planning, architectural detail, materiality, furnishings, art, and storytelling to create distinctive interiors that reflect each client's individual story. Our Birmingham studio and gallery, House of Reem , extends that philosophy into a curated retail and event environment featuring furniture, art, accessories, and unique pieces while serving as a gathering place for clients, designers, and the local community.
Position Details Job Type:
Part-Time Location:
Birmingham, Michigan Work Setting:
Primarily in person with some flexibility based on studio needs
Schedule:
Approximately 3 days per week; schedule to be determined
Compensation:
Competitive and commensurate with experience
Growth:
Opportunity for the role to expand as the company and marketing needs grow Application Requirements Please submit your resume along with a brief introduction explaining your marketing experience and why you are interested in working with Reem Akkad Design. Applicants must have previous experience working within a creative or design-driven field. Interior design or architecture industry experience is strongly preferred. Please include examples or links demonstrating work you have personally managed or helped execute, including any relevant: Social media accounts Instagram or TikTok campaigns Reels or short-form video YouTube content Marketing campaigns PR or editorial placements Events Brand partnerships Written content or storytelling Other relevant creative or marketing work Portfolio or links to previous work are strongly encouraged.
Pay:
$20.00 - $27.00 per hour Expected hours: 12.0 - 18.0 per week