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Make & Model Marketing

Client Account Manager - Automotive Digital Marketing

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Job Description

Client Account Manager - Automotive Digital Marketing Make & Model Marketing Cleveland, OH Job Details Full-time $75,000 - $80,000 a year 1 day ago Benefits Paid training Paid holidays Health insurance Dental insurance 401(k) Paid time off Vision insurance 401(k) matching Flexible schedule Qualifications Website activity analysis Team supervision Sales Branding consistency SEM campaigns Key Performance Indicators Digital marketing OEM Account management Marketing agency experience Managing clients in a search marketing role Paid search marketing Dealership experience Managing digital marketing teams Paid search advertising campaigns Full Job Description Make & Model Marketing is looking for an Account Manager to join our team. Make & Model Marketing is an automotive digital marketing agency handling SEO, Paid Search, Content Development, and Digital Marketing Strategy for retail car dealerships. This position involves managing the day-to-day business of digital marketing services for dealership accounts as well as visiting clients in-person on a monthly basis or holding video calls for a strategy meeting and review of their digital marketing performance. You will also work with a team of digital marketers to execute strategies and marketing campaigns and analyze website performance metrics. The ideal candidate has experience working in automotive retail, either in a car dealership or at the OEM-level as well as a background in digital marketing.
Requirements:
Strong background in automotive retail Strong background in digital marketing Strong ability to discuss digital marketing strategies and metrics with key dealership personnel Basic understanding of SEO, paid search, content marketing, and analyzing digital marketing metrics Ability to coordinate a team of graphic designers, content writers, developers, SEO analysts, and Paid Search account managers to execute strategies and projects Willingness to travel for client visits (occasional overnight travel is required) Understanding of automotive manufacturer brand and compliance guidelines as well as FTC guidelines for special offers Strong communication and presentation skills
Responsibilities:
Meeting face to face with key dealership personnel (dealer principals, sales managers, internet managers, marketing managers) on a monthly basis to review website and digital marketing metrics and discuss digital marketing strategies and execution. Uncovering the client's sales and marketing goals in order to develop digital marketing strategies to support those goals Managing day-to-day client requests and questions in a timely manner as well as managing client's expectations for the performance of their websites and marketing campaigns Communicating projects effectively to the digital marketing team and working closely with the team to execute projects Managing the workflow of projects (such as updates to specials, email marketing pieces, and content pages) Ensuring all of our work meets compliance, co-op, and brand standards as well as FTC requirements Review content, web page layouts, email marketing pieces, and banner ads to ensure they meet client expectations Reviewing key digital marketing metrics with our digital marketing team to find opportunities for better performance and growth
The Ideal Candidate Would Be:
Knowledgeable in multiple facets of digital marketing Able to maintain a great relationship with clients and key dealership personnel Entrepreneurial and comfortable working with little direct supervision Able to develop creative marketing solutions and execute them with our team Organized with the ability to prioritize multiple projects to meet client deadlines Experienced in collaborating with a small team to achieve goals Passionate about the automotive industry and digital marketing Able to travel 25% of the time and in the office the other 75% of the working month Benefits of Working at Make & Model Marketing Medical, Dental, & Vision Insurance (Employer pays 50% of premiums) Simple IRA + 3% Matching Opportunity 10 Paid Time Off days in your first year + your birthday. 15 PTO days after 5 years with our company Paid Holidays Continuous Training Opportunities Flexible Hours - This position requires employees to work onsite at our office for 7 hours per day. Our office is open from 7:00 AM to 6:00 PM, allowing you the flexibility to choose a schedule that works best for you within those hours
Job Type:
Full-time Pay:
$75,000.00 - $80,000.00 per year
Benefits:
401(k) 401(k) matching Dental insurance Flexible schedule Health insurance Paid time off Vision insurance
Experience:
Digital marketing: 3 years (Preferred)
Automotive:
2 years (Required)
Location:
Cleveland, OH 44102 (Preferred) Ability to
Commute:
Cleveland, OH 44102 (Preferred) Willingness to travel: 25% (Preferred)
Work Location:
In person

Benefits

  • Paid Time Off (PTO)
  • 401(k) Plans
  • Professional Development
  • Health Insurance