Batesville:

As Manager Brand & Creative Services, you will be responsible for the central point of integration across the Batesville marketing organization, ensuring alignment between business objectives, campaign strategy, and brand expression across all channels. Operating with an agency account management mindset, this individual translates strategy from the Market Strategy & Activation team, product teams and other internal key stakeholders into actionable creative concepts, leads end-to-end campaign development from intake through in-market delivery, and ensures consistency and cohesion across all touchpoints. The Creative Campaign Manager directly supervises the graphic design team and manages external creative partners with those responsibilities in service of campaign delivery, not as a standalone creative function. This role also serves as the account lead across key marketing initiatives, ensuring campaigns are not only executed effectively but are strategically aligned to drive measurable business outcomes, including engagement, and growth. The Creative Campaign Manager proactively partners with Marketing Strategy to shape campaign direction, providing input on messaging, audience targeting, and execution feasibility. Reports to the Director, Brand & Communications. How You'll be

Rewarded:

Batesville is a family. You will be part of a family of highly committed associates who are passionate about our company, committed to our customers and excited about our future. The expected base salary range for this role is $95,000 - $110,000 per year. Actual compensation within this range will be based on a variety of factors, including but not limited to qualifications, skills, experience, and location.

IMMEDIATE ELIGIBILITY

- Comprehensive medical, dental and vision insurance, as well as prescription coverage, short-term disability, Employee Assistance Program (EAP), and more. Generous 401K Matching Program Paid time off Opportunities for development and advancement

What You'll Do:

Creative Output & Execution Oversee all design deliverables: integrated campaigns, product marketing assets, digital content, sales materials, presentations, and experiential assets ensuring all deliverables support overarching campaign objectives and messaging strategy Provide hands-on creative direction for high-impact initiatives, ensuring exceptional execution and alignment to established brand standards with a focus on delivering work that drives engagement and business results Apply Batesville visual identity standards to all output; escalate brand standard questions or evolution recommendations to the Director, Brand & Communications while identifying opportunities to evolve and strengthen brand expression based on campaign needs and performance insights Lead creative direction, planning, and execution of brand photography and video; manage external photographers, videographers, and production partners Ensure all creative work — across design, photo, and video — is delivered on time, on brand, and at a consistently high level of quality and contributes to a consistent, high-impact brand presence in market Creative Operations & Performance Design and implement efficient intake models, prioritization frameworks, and workflows to maximize team productivity and campaign impact ensuring clarity of inputs, strong creative briefs, and alignment before execution begins Leverage tools, technologies, and AI-driven solutions to streamline operations; effectively allocate resources across projects balancing speed, quality, and cost Use performance data, customer insights, and testing to inform creative output; establish feedback loops to continuously improve creative impact and ROI Partner with Marketing Strategy and Analytics to evaluate campaign effectiveness, identify optimization opportunities, and ensure insights are translated into actionable improvements Explore and apply emerging tools (including AI-powered creative and productivity platforms) to improve speed, efficiency, and quality of output, identify opportunities to streamline workflows across briefing, concepting, production, and iteration Partner with internal teams to pilot and scale new approaches to content creation and campaign execution Brand Management & Stewardship Serve as a day-to-day steward of the Batesville brand, ensuring consistency, integrity, and evolution across all touchpoints Partner with Brand leadership to operationalize brand strategy across campaigns, content, and experiences Maintain and evolve brand guidelines, ensuring adoption across internal teams and external partners Review and approve creative outputs to ensure alignment with brand standards and voice Creative Team Leadership Directly manage the graphic design team, establishing clear expectations, accountability, and performance standards in support of campaign delivery Foster a culture of creativity, ownership, and continuous improvement; develop team capabilities in design, art direction, and emerging disciplines Manage external agencies and freelancers; ensure alignment to Batesville brand standards and optimize external spend

What You'll Bring:

Bachelor's degree in graphic design, Marketing, Fine Arts, or related field Minimum 7-10 years of progressive experience in creative leadership, campaign/brand management, or agency/corporate environments; or equivalent combination of education and experience Proven track record managing integrated campaign execution across multiple teams or channels Strong portfolio of high-impact, multi-channel creative work Expertise in graphic design, art direction, visual identity application, photography, and video production Experience in a marketing agency, in-house agency, or cross-functional environment with exposure to account management and campaign leadership Proven ability to operate in a hybrid role spanning account leadership, campaign integration, and creative direction Strong ability to translate business and marketing strategy into integrated campaigns and creative execution Demonstrated success managing multiple stakeholders and complex, cross-channel initiatives Advanced proficiency in Adobe Creative Suite and modern creative tools; Asana experience a plus Strong project management and operational discipline; experience leveraging data and insights to inform creative decision Effective at leading teams, developing talent, and fostering a creative, collaborative environment Adaptable, fast-paced, and experienced working across multiple lines of business

Supervisory Responsibilities:

Directly supervises graphic design team members and oversees external creative resources in accordance with Company policies, the Code of Ethical Business Conduct, and applicable laws. Responsibilities include hiring, training, and directing work; appraising performance; rewarding and disciplining employees; and resolving complaints. Travel This role will work closely with cross-functional stakeholders based in the Cincinnati/Batesville region. Must live within driving distance of Batesville, IN for frequent on-site meetings. 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