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Marketing Manager
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Scorecard
Based on Utah data
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What they do
A Marketing Manager manages and coordinates marketing activities for a company. Oversees marketing and advertising staff. Monitors demand for company products or services, business and industry competition, and prices. Identifies potential new customers; develops strategies for increasing sales or market share.
$125,987 / year median in Utah
-1% projected decline
Job Description
Marketing Manager Enso Rings
•4.0 Lehi, UT Job Details Full-time $90,000
•$110,000 a year 3 days ago Benefits Health savings account Health insurance Dental insurance 401(k) Flexible spending account Paid time off Parental leave Employee assistance program Vision insurance 401(k) matching Employee discount Professional development assistance Life insurance Retirement plan Qualifications Teamwork Product marketing E-commerce TikTok Copywriting Full Job Description Overview Enso is seeking a Marketing Manager to own and execute our go-to-market strategy, while ensuring a cohesive, integrated marketing approach across products and channels. We're looking for someone who can shape strategy while driving strong execution
•balancing big-picture thinking with the details that make launches and promotions land. This role will partner closely with Product, Creative and other key teams to manage and execute an aggressive product launch calendar, all while championing our brand positioning and voice at every touchpoint.
Product Marketing & Go-To-Market Strategy:
Own the go-to-market strategy and commercialization for new products, promotional campaigns, cause based initiatives and strategic partnerships Develop product positioning, messaging and audience strategy. Write, review, and/or align copy across all consumer touchpoints Partner with the Product Team to translate new product launches into compelling consumer-facing stories Evaluate launch performance and apply learnings into sharper future initiatives
Integrated Marketing:
Develop and own integrated marketing strategies across DTC, TikTok Shop, Marketplaces, social and other key channels ensuring a consistent brand message and seamless customer journey Ensure all marketing deliverables
•on-site and beyond
•form a cohesive and brand aligned experience Develop campaign briefs that define audience, positioning, messaging and creative needs
Brand Strategy:
Champion our brand positioning, voice, and customer experience across every channel Identify opportunities to grow brand awareness, acquisition, engagement, repeat purchase, and loyalty Ensure performance-driven marketing supports
•and never undercuts
•brand positioning
Skills:
5+ years of experience spanning product marketing, integrated marketing and brand marketing at a product-driven ecommerce brand. Proven track record leading integrated campaigns and product launches from strategy through commercialization and execution Skilled in developing product positioning, messaging, consumer value propositions, and go-to-market strategies Experience working with licensed products Experience with mission-driven or cause-marketing Strong grasp of how brand marketing and performance marketing work together to drive sustainable growth Exceptional project management and organizational skills with the ability to manage multiple launches, campaigns, and priorities simultaneously Strong written and verbal communication skills and the ability to influence cross-functional teams Collaborative leadership style with the ability to create alignment and accountability without direct authority Enso Rings Company Overview As a fast-growing leader in the silicone rings industry (you might have seen us on Shark Tank), Enso Rings is on a mission to disrupt the traditional jewelry industry while being a force for good in the world. Through our Rings for a Reason program, we donate a portion of proceeds from every ring purchased to organizations around the globe working to solve problems like hunger, poverty, disease, and protecting our planet. Enso is located in Lehi, Utah. Learn more at www.ensorings.com. Enso Rings is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Pay:
$90,000.00
•$110,000.00 per year
Benefits:
401(k) 401(k) matching Dental insurance Employee assistance program Employee discount Flexible spending account Health insurance Health savings account Life insurance Paid time off Parental leave Professional development assistance Retirement plan Vision insurance
Work Location:
Hybrid remote in Lehi, UT 84043