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LT
Life Time
Marketing Specialist-Life Time Retail
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Based on Minnesota data
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What they do
A Marketing Specialist develops marketing plans and strategies for businesses. Researches consumer demand and industry market data, provides specialized information on advertising and promotional resources.
$69,834 / year median in Minnesota
-1% projected decline
Job Description
Position Summary This role will support enterprise-wide marketing initiatives, focusing primarily on campaign execution, event coordination, and cross‑functional partnership. You will help bring ideas to life digitally and in-club, ensuring these experiences show up cohesively, creatively, and on time. Job Duties and Responsibilities Integrated Marketing Support — Execute short‑ and long‑range marketing objectives across retail, brand, and experiential marketing. Campaign Coordination — Support planning, channel alignment, and deployment of marketing tactics within budget parameters for timely release. Cross‑Functional Intake — Partner with category leads, brand teams, and creative partners to ensure details are accurately captured and represented across promotional assets, activities, and photoshoots. Social & Influencer Support — Contribute to social content strategy, asset needs, and influencer activations in collaboration with the social media team. Event Planning & Coordination Assistance — Help manage logistics, signage, and on‑site execution. Performance Analysis — Produce post‑mortem recaps capturing creative assets, engagement metrics, benchmarks, and insights to inform future strategies. E‑commerce Optimization — Work with e‑commerce team to ensure product pages and new item setups are optimized for engagement, clarity, and conversion. Brand Consistency — Support brand marketing initiatives to ensure cohesive messaging and visual alignment across channels and touchpoints. Position Requirements Bachelor's degree in business, marketing, communications, or a related field preferred Years of Experience 2+ years of marketing experience across retail, brand, e‑commerce, or related experience supporting diverse marketing channels Passion for health, wellness, and brand building Positive energy and strong internal/external brand representation Proficiency in Word, Excel, Outlook, PowerPoint; basic Adobe CS experience preferred Working knowledge of social media platforms and event marketing Excellent organizational skills and attention to detail Strong relationship‑building skills across teams Clear, effective communication Ability to navigate fast‑paced, high‑pressure environments Enthusiasm about our in-office culture of collaboration with a willingness to work from our Chanhassen, MN headquarters Benefits All team members receive the following benefits while working for