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LM
Lo Media Agency
Social Media & Project Assistant
Entry-Level JobVerifiedNo experience needed
Career Insights for Social Media Strategist / Specialist
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Based on New York data
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What they do
A Social Media Strategist or Specialist develops strategies for using social media and networking sites in company marketing and advertising.
$69,571 / year median in New York
-1% projected decline
Job Description
About Lo Media Lo Media is a New York-based creative marketing agency specializing in video production, social media strategy, paid advertising, branding, and web development. We partner with growing brands to build a strong digital presence through strategic content and performance-driven marketing. Our team operates in a fast-paced, collaborative environment where creativity and organization go hand in hand. We value clear communication, strong client relationships, and delivering high-quality work that drives measurable results. Role Overview The Social Media & Project Assistant supports our Coordinator & Project Manager in keeping client work organized, on schedule, and running smoothly. This is a hands-on, execution-focused role — ideal for someone early in their marketing career who is organized, social-media-native, and eager to learn the agency side of the business. You'll touch a little of everything — content scheduling, reporting, influencer research, production support, and project administration — while the Coordinator owns client relationships, budgets, and strategy. As you grow, so does your scope. What You'll Do Social Media Support Schedule and publish approved posts across Instagram, TikTok, Facebook, LinkedIn, and YouTube Help maintain monthly content calendars and keep them current Pull engagement and performance metrics, and assist in building client reports Monitor accounts for comments, messages, and trends, flagging items for the team Help keep client profiles, bios, and links accurate and optimized Project & Account Coordination Keep project boards, task lists, and timelines current in Monday.com Update task statuses, deadlines, and assignments as work moves forward Take notes on client calls and draft recap/summary emails for the Coordinator's review Help prepare agendas, status updates, and meeting materials Maintain organized client folders, assets, and documentation Influencer & Campaign Support Research influencers and creators aligned with client brands Draft and send outreach under the Coordinator's direction Maintain influencer trackers (contacts, deliverables, timelines) Help coordinate posting schedules and gather approvals Production Support Help build and organize shot lists, shoot-day docs, and call sheets Provide on-set support during content shoots (logistics, behind-the-scenes capture, asset wrangling) Organize and file raw footage, photos, and final assets What We're Looking For 0-2 years of experience in social media, marketing, or a coordination/admin role (internships count) Highly organized, with strong attention to detail and follow-through Strong written communication; comfortable drafting clear, professional emails Native understanding of Instagram, TikTok, Facebook, LinkedIn, and YouTube Quick to learn new tools (we use Monday.com, Meta Business Suite, Google Ads, scheduling tools, and Canva) Self-starter who takes ownership of tasks and asks good questions Comfortable on content shoots and at client locations in the NY metro area Reliable, coachable, and excited to grow in an agency environment Bonus Points Prior agency, internship, or freelance marketing experience Basic photo/video editing (Canva, CapCut, Adobe, etc.) Familiarity with paid social or influencer marketing Experience in hospitality, restaurant, legal, or healthcare marketing Personal or managed social accounts with demonstrated growth