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Apple Inc.

Title Marketing Strategy Specialist, Scripted Series — Apple TV

Career Insights for Strategic Planner / Analyst

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What they do

A Strategic Planner or Strategic Analyst is responsible for identifying the needs of their business and developing plans to determine the direction it should take to succeed. These analysts are employed in a variety of fields, though they are typically found in IT, finance, banking, business operations fields.

$157,549 / year median in California

+1% projected growth

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Job Description

Title Marketing Strategy Specialist, Scripted Series —
Apple TV Culver City, California, United States Marketing Summary Posted:
Aug 17, 2026
Weekly Hours:
40
Role Number:
200678581-0670 Do you have a passion for entertainment, content and the role it plays in our culture?

As part of our Apple TV Scripted Series team, you'll support the Apple TV team and partner with cross-functional teams, EPs/Showrunners, talent, agencies and more to create culturally resonant, audience-first marketing strategies and robust go-to-market plans for some of our most dynamic and business driving content.

The Apple TV Series team is seeking a dynamic, creative andsolution-oriented individual, who will partner closely with various teams across theorganization to help bring a consumer journey to life. An inventive self-starter who is eager to learn and grow, and bring a can-do attitude to the position. You will be an integral part of a team working to define the strategic vision for a campaign, supporting as a central cross-functional partner, handling the various workflows and tactical execution for all owned, earned and paid plans, all with the goal of driving buzz, cultural resonance and ultimately, viewership for Apple TV content. Description Support title teams as the strategic linchpin and campaign quarterback preparing creative briefs, positioning and strategy materials for high-profile Series. Assist in driving campaigns forward with key partners including development, current, producers/creators, filmmakers and show runners.

Ensure materials are aligned to series positioning and brand, and that creative is consistent across all consumer touch points.

Support cross-functional team planning across campaigns by participating in key meetings, presentations, developing campaign recaps and updates, and using project documents, such as marketing trackers, timelines, status reports, budget review, etc. to ensure execution against goals.

Work in partnership with multiple Creative teams to ensure materials are aligned with the series positioning and Apple branding. Minimum Qualifications Minimum 5 years in consumer marketing experience across media/ entertainment, preferably for Drama genre series Knowledge and experience in supporting robust portfolio of creatively led 360- campaigns, from strategy to executing the tactics Digital first mindset, with understanding of how to leverage organic social and digital spanning content creation, community and audience development Preferred Qualifications Experience fostering cross-functional collaboration across adjacent business teams, content producers and creators Exposure to working on brand partnerships and multi-touchpoint integrations with internal teams, third parties, retail, experiential, newsletters, email, or editorial placements Budget planning including working across internal teams such as creative, social, and research to track each title's budget and input through our internal systems. Clear written and verbal communication skills. Able to present ideas simply in presentations and documents across a range of partner perspectives —from creative to business. Excellent organizational, scheduling, project management, budget planning/ tracking, and multi-tasking skills with proven attention to detail Pay & Benefits At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $112,600 and $171,900, and your base pay will depend on your skills, qualifications, experience, and location. Apple employees also have the opportunity to become an Apple shareholder through participation in Apple's discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple's Employee Stock Purchase Plan. You'll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation.
Note:
Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program. Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. At Apple, we believe accessibility is a fundamental human right. You'll find that idea reflected in everything here — in our culture, our benefits and our digital tools. By welcoming as many perspectives as possible, we help you build a career where you feel like you belong. Apple accepts applications to this posting on an ongoing basis.