An Advertising or Promotions Manager plans and directs advertising programs aimed at creating extra interest in a product or service. Coordinates marketing team of sales and design staff, tracks data on media outlets and sales, and directs promotional events.
Greater Boston Ideally looking for someone to go onsite 1 days a week, but open to remote candidates that are willing to occasionally travel.
Duration:
Full Time Permanent Industry:
Ecommerce/Consumer Goods We're looking for an experienced advertising professional to lead programmatic advertising efforts across web and mobile platforms for our client. This person will own advertising strategy, manage key industry partnerships, and help drive revenue growth through programmatic advertising initiatives. This is a highly visible individual contributor role for someone who enjoys owning a function, building relationships, and identifying new revenue opportunities. Must have digital publishing maxmizing revenue experience. What You'll Do Own and manage the company's programmatic advertising strategy across web and mobile platforms. Drive advertising revenue by optimizing existing partnerships and identifying new monetization opportunities. Manage relationships with ad networks, SSPs, DSPs, demand partners, publishers, and other advertising vendors. Work closely with Product, Engineering, Revenue, and Business teams to align advertising initiatives with company goals. Help evaluate, implement, and optimize new advertising technologies and partners. Monitor ad performance and provide recommendations to improve results and increase revenue. Manage external partners and outsourced teams supporting advertising operations. Serve as the internal expert on ad operations and programmatic advertising. Keep leadership informed on industry trends, partnership opportunities, and key business developments. Represent the company at industry events and maintain strong relationships within the advertising ecosystem. Must-Have Qualifications 5+ years of experience in Programmatic Advertising, Ad Operations, Ad Tech, Publisher Revenue, or Digital Advertising. Strong understanding of the programmatic advertising ecosystem, including SSPs, DSPs, ad networks, and demand partners. Experience developing advertising strategies that directly contribute to revenue growth. Experience supporting advertising across mobile apps, mobile web, and/or digital publishing environments. Proven ability to manage and grow relationships with advertising partners and vendors. Experience working with Product, Engineering, and business stakeholders on advertising initiatives. Strong analytical and problem-solving skills with the ability to use data to drive decisions. Excellent communication skills and the ability to work independently. 1466411LMM_1785855824 To Apply for this Job Click Here
