DTC/D2C CPG Leader

REQ-00049936DTC/D2C CPG

LeaderEl Segundo}Contract

Duration:

12 Months About the job The ideal candidate would bring deep experience and a strong understanding of hands-on expertise building and scaling direct to consumer platforms. This leader will own the end-to-end digital commerce ecosystem from digital shelf optimization and retail media to CRM, lifecycle marketing, and fulfillment strategy. The mission is to build a dependable direct to consumer operating system that supports profitable growth, strong customer experience, and scalable product launches across frozen and future non-perishable categories.

RESPONSIBILITIES

• Own CPG demand planning in partnership with finance, supply chain, and product teams
• Align inventory allocation across launches, ongoing sales, and broader business constraints
• Monitor in-stock risk, replenishment timelines, and 3PL inventory positioning
• Build tools and processes to improve forecast accuracy and reduce stockouts and excess
• Own day-to-day relationship with 3PL and key operational partners
• Manage fulfillment performance across order processing, shipping, delivery timing, damages, and returns
• Define and continuously improve SOPs for frozen fulfillment, packaging, inserts, and issue resolution
• Ensure operational readiness for product launches, promotions, and demand spikes
• Track support ticket trends, refund/replacement drivers, and customer feedback signals
• Translate customer pain points into operational improvements across packaging, shipping, product pages, FAQs, and communications
• Ensure the end-to-end customer experience aligns with the brand promise
• Own daily and weekly operational reporting across orders, fulfillment, inventory, customer issues, and margin drivers
• Build dashboards and scorecards for leadership visibility and decision-making
• Analyze order-level economics including shipping, packaging, discounts, fees, and refunds
• Lead root-cause analysis and corrective action planning when performance falls short
• Lead weekly operating meetings, launch readiness reviews, and action tracking
• Improve workflows, decision-making frameworks, and accountability across teams
• Establish a consistent weekly operating cadence across inventory, fulfillment, customer experience, and reporting
• Improve forecast accuracy and alignment across launches, promotions, and supply constraints
• Strengthen 3PL management, SOPs, and cost control
• Reduce order defects, shipment issues, refunds, and customer complaints
• Build clear, actionable reporting on business performance and operational drivers
• Improve contribution margin through operational discipline and optimization
• Develop scalable processes for launches, bundles, and new product categories

QUALIFICATIONS

• Experience in e-commerce operations, direct to consumer operations, supply chain, or business operations
• Strong analytical skills with proficiency in spreadsheets, reporting, and operational metrics
• Experience in Shopify or similar direct to consumer platforms preferred
• Background in food, beverage, CPG, or temperature-sensitive fulfillment strongly preferred
• Demonstrated ability to build structure and drive execution in fast-paced, ambiguous environments
• Demonstrated ability to influence through storytelling, communications, and stakeholder engagement
• Strong project management and cross-functional collaboration skills in a fast-paced environment
• High emotional intelligence, sound judgment, and a deep commitment to purpose-driven work
• Strong strategic thinking skillset
• Experience in relationship building & stakeholder influence
• Strong verbal and written communications
• Data-driven decision making
• Bachelor's degree in a related field required Less Posted on: 04-14-2026 Posted by: Atif JALAL