We get it. There are about a million other things students, companies and colleges would rather do than attend a college or career fair. Both talent and talent seekers often show up to these events, whether virtual or in-person, feeling overwhelmed, with no idea where to start in their search for the perfect college or career. What’s worse is that most students walk away from these fairs without any meaningful connections.
That’s where Tallo comes in. Our on-demand virtual college and career fairs are designed to match thousands of students and young professionals to the best college or company based on their interests, values, and dreams. And, here’s the best part, it all happens before the event even starts. So, in a sea full of options, students and recruiters can show up with confidence and clear direction on who they need to connect with on the day of. The results are an event that runs more effectively and much more efficiently.
Let’s break it down a little more.
How to Create Better Events
Imagine, you walk into a bar…
So, you’re hoping to meet the love of your life. Aren’t we all…You walk into a bar with high hopes and scan the room, but let’s face it – the odds of meeting your perfect match here are slim to none. College and career fairs are similar in a lot of ways. You walk into a room full of options and the odds of you walking out with the perfect fit are stacked against you. For starters, you don’t know who’s there or if anyone who is there would be a good match. And these events really aren’t set up in a way to foster deep connection or meaningful conversation. Factor in nerves and fear of rejection and you have a recipe for going nowhere quickly.
I mean who wants to open up about their dreams, hopes, and aspirations to a total stranger? Not us.
At Tallo, this got us thinking and we started asking ourselves:
How many people actually meet the love of their lives at a bar?
How many students or job seekers actually find the school/program or career of their dreams at a college or career fair?
Why do we repeat the same behavior hoping for different results?
We came up with some simple steps to help solve this problem and it starts with this one idea: quality over quantity.
Connecting Students, Employers, and Educators Virtually
Quality Over Quantity
In-person college and career fairs haven’t changed in the last 50 years. And it’s clear that showing up hoping to connect with as many students as possible is not working for successful and sustainable recruiting.
Our virtual career fairs and virtual college fairs offer a safe, efficient way for both employers, schools, and students and professionals to connect. Before the event, students, job seekers, companies and colleges enter key information about themselves – who they are, what they’re looking for, etc. and, using our matching solution, Ping, participants are paired up based on this information. It’s really that simple.
During the event, students can learn about each school or company they matched with and talk to recruiters. They can ask questions, drive the conversation, and ensure they get the answers they need so they can make a decision that benefits them.
Employers and educators have the opportunity to look at their matched candidates’ profile, discover their interests, skills, test scores, and more. Through the Ping by Tallo app, they can also message students directly, ensuring that everyone has the information they need to move forward after the college or career fair.
When talent and talent seekers are matched up before the event, meaningful recruiting can happen. Students and professionals walk away feeling valued and seen, while colleges and companies walk away with quality matches that are engaged and interested.
It’s not about connecting with thousands of students who may or may not be a good fit, it’s about knowing who would be a good fit before the event and connecting with them during – way more effective, way more efficient. It’s quality over quantity.