Strategist Center Store Position Available In Dauphin, Pennsylvania

Strategist Center StoreRemote

ROLE OVERVIEW

The Center Store Strategist will develop and deliver best in class strategies and capabilities to advance the Take Home business. They are a Category Leadership subject matter expert responsible for informing and influencing 1 – 3 year strategy creation through the analysis of syndicated data, loyalty card data, consumer insights, shopper research, and planogram insights.

MAJOR RESPONSIBILITIES

• Act as Center Store subject matter expert to advance Hershey’s Take Home business to achieve topline sales plan, net sales goals, share and distribution targets
• Collaborate with internal cross functional partners on the development of annual portfolio and shelf strategies
• Develop macro space planning playbook to win today and plan for growth for tomorrow, enhancing our consultative partnership with retailers, penetrating all silo’s (store planning, merchants, operators, tech, etc.)
• Consult and advise subset of Category Leadership customer teams on Center Store insights, strategies and recommendations to maximize aisle productivity 
• Lead GCIC Center Store content creation and present as the subject matter expert, influencing across all levels of external business partners and key decision makers 
• Create planograms for advanced initiatives, including clustering and virtual reality testing
• Create Category Leadership department efficiencies by creating and improving tools and resources used by Category Leadership field sales teams to execute Center Store strategies
• Identify experiential opportunities to unlock next generation space acquisition across the entire portfolio and all customer touchpoints

EDUCATION

 Bachelor’s Degree Required

EXPERIENCE/SKILLS

• Minimum 5+ years experience in Category Management and/or customer sales
• Ability to build dynamic relationships with Key Decision Makers and comfortability interacting with decision makers at senior levels of the organization.
• Ability to collaborate with cross functional partners internally, to leverage insights to activate and push out solutions across the enterprise
• Strong knowledge of Category Management principles
• Advanced space planning/JDA capabilities
• Strong knowledge of syndicated data (e.g. IRI, Nielsen) and its nuances
• Analytical skills and the ability to extract insights from complex datasets
• Proven ability to build a compelling story and explain insights to individuals with different levels of knowledge on the subject