Sales Enablement Marketing Specialist, Contract Position Available In Cumberland, Maine

Sales Enablement Marketing Specialist, Contract
locations
Westbrook, ME
Virtual United States
time type
Full time
posted on
Posted 8 Days Ago
job requisition id

J-047274

As a Sales Enablement Marketing Specialist on the Corporate Accounts Marketing team, you will play a pivotal role in driving customer adoption and engagement across IDEXX’s diagnostic and software suite by developing sales enablement activities that align with strategic marketing goals. You will partner with our product, sales and marketing organizations to ensure our sales enablement activities integrate valuable insights into product messaging and marketing initiatives. In this role, you will support sales enablement activities, including demo tools, customer facing content, sales training materials, event support, marketing assets and marketing analytics.
Preferred location is Westbrook, Maine.

In This Role Sales Enablement Content:

Work closely with commercial sales, sales training, and product teams to develop, execute, and optimize our enterprise sales enablement activities, leveraging sales insights to inform demo tools, enablement content, product messaging, customer facing materials.

Sales Training Content:

Support our sales teams and sales training channels by delivering clear and concise sales enablement tools and collateral, including content toolkits to support the Account Teams.

Campaigns & Programs:

Support the creation of customer engagement programs that drive customer satisfaction, loyalty, and advocacy for IDEXX and its veterinary solutions. Develop marketing analytics on campaign performance. Produce newsletters for internal and customer engagement channels.

Content Management:

Manage internal knowledge repositories, SharePoint, Seismic, Widen and other collaboration platforms to drive efficient deployment of assets and track utilization. Design and deliver annual evaluation survey of marketing assets to the Account Teams.
What You Will Need to Succeed The ideal candidate has a strong mix of commercial and product marketing experience, with a preference for someone with an understanding of corporate customers.
Strong writing skills, with the ability to effectively translate product features/functionality into a compelling customer-centric story.
Strong PowerPoint skills.
Ability to influence key stakeholders, foster collaboration, and drive results across cross-functional teams. This role requires you to work across functions and departments. Highly organized approach to project planning and tracking to ensure all key deliverables and milestones are met in lock step with cross functional stakeholders.
A willingness to roll up your sleeves, working with agility and speed.
Self-starter with ability to manage a variety of programs and deliverables at once.