Vice President, Southwest Louisiana Region Position Available In Lafayette, Louisiana

Vice President, Southwest Louisiana Region Capital City Press – 3.5

Lafayette, LA Job Details Full-time Estimated:

$116K – $170K a year 9 hours ago Benefits Disability insurance Health insurance Dental insurance Paid time off Parental leave Vision insurance 401(k) matching Qualifications 8 years Business development Bachelor’s degree Senior level

Leadership Full Job Description Job Title:

Vice President, Southwest Louisiana Region Location:

Lafayette/Lake Charles, LA Reports To:

Publisher Company:

Georges Media Group About Georges Media Group:

Georges Media Group is a trusted and innovative media company serving communities across Louisiana through award-winning journalism, impactful storytelling, and strategic advertising solutions. We are committed to informing, engaging, and empowering the communities we serve, with a focus on digital transformation and strong local connections.

Position Overview:

The Vice President, Southwest Louisiana Region will serve as the senior executive responsible for overseeing all aspects of sales, news operations, and product development across the Southwest Louisiana market, including Acadiana and Lake Charles . This leader will drive regional growth by delivering high-impact journalism, expanding revenue opportunities, and deepening relationships with key civic and business leaders in the region. This role combines strategic vision with operational execution and requires a seasoned media professional who can inspire teams, cultivate partnerships, and guide the region through continued digital innovation.

Key Responsibilities:

Regional Leadership:

Define and execute strategic priorities for the Southwest Louisiana market, ensuring alignment with Georges Media Group’s company-wide goals.

Sales & Revenue Growth:

Lead advertising and business development efforts for the region. Drive growth across print, digital, and sponsorship products by building strong client relationships and launching new revenue initiatives.

Newsroom Oversight:

Support editorial teams in delivering trusted, impactful journalism that reflects and serves the unique character of Acadiana, Lake Charles, and surrounding communities.

Product Development:

Collaborate with product, design, and tech teams to identify regional content needs and launch new digital formats and experiences tailored to local audiences.

Community & Stakeholder Engagement:

Serve as the primary face of Georges Media Group in Southwest Louisiana. Build and maintain meaningful relationships with civic leaders, business executives, nonprofit organizations, and other regional stakeholders.

Team Management:

Lead and develop a cross-functional regional team, fostering a high-performance culture that emphasizes collaboration, accountability, and results.

Market Insight & Innovation:

Monitor industry trends, local market shifts, and audience behavior to inform regional strategy and ensure competitive positioning.

Qualifications:

8-10+ years of leadership experience in media, communications, or regional business development Proven track record in managing revenue growth, editorial operations, or product innovation Strong understanding of Southwest Louisiana’s cultural, economic, and civic landscape Demonstrated ability to lead teams, manage change, and drive performance Excellent communication, relationship-building, and strategic thinking skills Bachelor’s degree required; advanced degree or equivalent experience preferred

What We Offer:

Competitive compensation with performance-based incentives Comprehensive benefits including health, retirement, and paid time off Leadership role with high visibility and impact in the community A mission-driven culture focused on innovation and local service The Advocate is an equal employment opportunity employer, committed to recruiting, developing, and promoting a diverse workforce while providing unique opportunities and career paths for our employees. We encourage applicants of all backgrounds and experience levels to apply.

Salary:

Commensurate with experience

Benefits:

Medical, dental, vision, Life, Short Term Disability (STD), Long Term Disability (LTD), Paternity Leave, PTO and 401k Retirement Savings company match.