Traffic Manager – Land Rover South Atlanta Position Available In Fulton, Georgia

Union City, GA
Traffic Manager – Land Rover South Atlanta in Union City, GA at Sonic Automotive

Date Posted:

5/20/2025
JOB

SNAPSHOT

Employee Type:

Full-time

Location:

3900 Jonesboro Road
Union City, GA 30291

Job Type:

Other

Experience:

Associate
ABOUT
Land Rover South Atlanta is one of the fastest growing brands within the automotive industry. We are building a business based on doing things the right way. From the way we treat our guests, take pride in our work and opportunities for our employees to grow as we grow. We are proud of what we’re doing and would love to tell you about our opportunities
Our associates are happy to work because:
We boast the lowest turnover in the industry.
We provide award winning training (Training Magazine Top 125, and Brandon Hall Awards).
We aremitted to developing and promoting within thepany.
Our benefits are extremelypetitive with Medical, Dental, Vision, HSA, 401k and PTO.
We encourage peer to peer teamwork and recognition.
Special benefits to purchasing and leasing a car.
Personal Automotive Concierge Service.
If you want to find out more about the types of jobs we have , we’ve highlighted a few.
We’re proud of what we’re doing . Come and join us

JOB DESCRIPTION

The Traffic Manager is responsible for three primary areas: ensuring 100% Traffic Management Playbookpliance, owning in-store structure, and maintaining Sonic Brand KPI performance.
They will work side-by-side with dealership teammates and Brand Traffic Management Director to identify strengths and opportunities in each of the areas listed above. The Traffic Manager will assist the store in executing to increase overall Traffic Management performance, dealership sales, and profitability.
This position also works laterally with other management personnel in the dealership, with emphasis on New and Used Vehicle Operations. This is to bring aprehensive analysis and well-rounded resource to the assigned departments.
The Traffic Manager will report directly to the General Manager in alignment with their Traffic Management Director.

Duties and Responsibilities:

Maintains a thorough understanding of Traffic Management
Assists store in identifying and addressing low performing areas inparison to individual KPI’s, targets, and objectives
Partners with TMD’s and General Managers to implement action plans based on opportunities, and hold teams accountable to achieving defined objectives
Drives standardization of traffic management processes at the department level
Effectivelymunicates traffic management changes and enhancements to all applicable department teammates
Partners with TMD and eLead support team to resolve issues andplete requests
Outline precise growth plans in the department to achieve KPI’s, metrics, and awards
Perform monthly traffic management full audit. The scorecard can be found in the Traffic Management Playbook Chapter 1 – Overview, KPI’s Support
Facilitates weekly internet traffic management meeting. Guidance structure is in Traffic Management Playbook Chapter 7 Internet
Mystery shops ourpetitors weekly as well as our own departments to ensure lead performance is handled with precision
Review call performance daily through CallRevu
Inspect (mobile and desktop), check for accuracy and quality (i.e., specials, photos etc.)
Holds management and sales teammates accountable for achieving results and hitting KPI targets
Trains, coaches, mentors, and develops teammates w needed
Minimum 2 years automotive retail management
Minimum 2 years training and development (store and/or corporate level)
Able to set priorities, multi-task, achieve goals and obtain buy-in
Ability to identify opportunities and create action plans to improve sales performance
Proficient in CDK CRM (Elead)
Exceptionalmunication skills, both written and verbal
Ability to establish and maintain strong internal and external relationships
Stronganizational and analytical skills, including: planning strategy, problem solving and root cause identification
Experience in developing strategies andmunication
Experience in group facilitation, coaching and leading teams
Must be technology savvy and current on business trends
Must be adaptable to change
Proficient in Microsoft Word, Excel, PowerPoint, and Outlook
It’s time to make the most important move of your career. From our cooperative team-based approach; to our more than 1,000 internal advancements each year, it’s easy to see the difference. When you join ouranization, you’ll enjoyprehensive training,petitivepensation, and unparalleled benefits. Simply put, you’ll experience the best that a career in the automotive industry has to offer.
All your information will be kept confidential according to EEO guidelines.