MARKETING COPYWRITER Position Available In Pinellas, Florida
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Job Description
Marketing Copywriter
The Sports Facilities Companies – Manager
Clearwater
- FL
Social Media - Writer/Editorial
- Marketing
0
3
days ago In order to be considered for this role, after clicking “Apply Now” above and being redirected, you must fully complete the application process on the follow-up screen.
CONTENT MANAGER
Sports Facilities Management, LLC
LOCATION:
Clearwater, FL
DEPARTMENT:
MARKETING
REPORTS TO:
VICE PRESIDENT OF MARKETING & BUSINESS DEVELOPMENT
STATUS:
FULL-TIME
(EXEMPT)
ABOUT THE COMPANY
The Sports Facilities Companies (SFC) are the Nation’s leading resources for the management and development of sports, recreation, wellness, and events facilities. As a turn-key solution for community leaders and developers alike, SFC services span the gamut of sports and recreation needs from sports tourism & recreation master planning, program planning, and feasibility through professional facility management services. Our 30+ managed venues and 1500+ team members, represented by the SF Network, welcome more than 25 million guest visits and produce over $250 million in economic impact each year. SFC was awarded national recognition as a Top Workplace and is considered a workplace of choice. Our mission-focused company is highly entrepreneurial, team-oriented with a culture centered on collaboration, accountability, excellence, and service. We are growing rapidly and looking for high performers at every level to grow with us.
POSITION SUMMARY
SFM is currently seeking an experienced Content Manager who is responsible for overseeing the creation of multiple forms of content to enhance its managed facility’s regional/national awareness and potential client-base. Your duties include creating content strategies to highlight our facilities and their ancillary services, reviewing competitor content and market trends to identify new content ideas.
PRIMARY RESPONSIBILITIES INCLUDE BUT ARE NOT LIMITED TO THE FOLLOWING
Writing, editing & publishing press releases, articles, blog posts, SEO content
Participating in new facility branding process with brand voice, guidelines & messaging
Repurposing content to fit publishing media, video production or social media
Develop and implement marketing and communications campaigns and strategies and monitor their success
Researching and sourcing content for regional/national publications
Define key performance indicators for each communications channel which will indicate a campaign’s level of success
Determine strategic communications campaigns that will help further organizational goals
Oversee the creation of marketing and communications collateral to ensure it is consistent with the organization’s brand, including white papers, website copy
Write and deliver external monthly newsletter Develop local media list for each managed property and engage national industry media list
Reach out to influencers, media and beyond to arrange story placement on a national level
Editing text and images to ensure they follow with the company’s brand guidelines
Researching and analyzing industry trends to identify new opportunities for the company to capitalize on
Utilize digital marketing tools to create and manage campaigns
MINIMUM QUALIFICATIONS
Bachelor’s degree in a related field, such as communications, marketing, or English
3+ years prior experience working in a marketing or communications role
Multi-market experience is a plus Experience with software to create and edit content and using digital platforms to manage and track data.
Proven success designing and executing editorial calendar
Up to date on industry trends and able to stay ahead of the curve
Excellent organizational and project management skills and ability to meet deadlines
Must be able to think analytically and strategically
Capable of working well as part of a team as well as independently
Great multitasker and capable of simultaneously managing multiple projects with different deadlines
Experience writing AP style
Superior written and verbal communications skills
WORKING CONDITIONS
Office environment with intermittent noise
Travel required for trade shows and events infrequently
Must be able to lift 30 pounds waist high
TRAVEL REQUIREMENTS
Some travel required
