Copywriter (Hybrid) Position Available In Mecklenburg, North Carolina

Copywriter (Hybrid) 3.4 3.4 out of 5 stars Charlotte, NC 28217 • Hybrid work The Copywriter is responsible for concepting, writing, proofing, and editing advertising copy (print, broadcast and digital media) to promote the sale of merchandise and services or reflect objectives for special projects. Writes branded, innovative and accurate customer facing copy while adhering to brand standards across print and digital. Ensuring effective copy is in place to achieve business goals. A wide degree of creativity is expected.

ESSENTIAL FUNCTIONS

Manages multiple projects encompassing concepting, writing, proofreading and providing edits during each stage of the project lifecycle. Develops innovative copy for projects working in the required media to drive sales Works with cross functional partners (internal and external) to develop best possible story and product presentation; considers feedback and brainstorming then adjusts copy to meet the needs of the customer. Conducts research and gathers product service information (pricing, event information, product specifications, etc.) needed to complete assigned projects. Partners with Manager of Copy or Digital Manager of Copy to establish copy tone and concepts, and ensure adherence to strategic focus and brand guidelines. Collaborates with Art and other cross functional partners to identify objectives and to translate them into professional editorial copy and copy points to project desired story. Participates in previews, reviews, presentations, and other project-related meetings to ensure adherence to strategic focus, brand guidelines and development if ideas. Verifies accuracy of all advertising materials ensuring 100% accuracy to include pricing, product/event information, headlines, grammar, spelling and punctuation while adhering to brand guidelines and legal requirements Manages complex projects while adhering to all project deadlines Continues to evolve the copy through the lifecycle of the project through multiple steps (Manager and Merchant review)-soft view through completion Reviews and analyzes external retail trends to identify important trends in retail fashion and home merchandise to make certain our campaigns are current or “trendy” and competitive within the market place. Required for All Jobs Performs other duties as assigned Complies with all policies and standards

WORK EXPERIENCE

Bachelors degree in Journalism, Communications, or English preferred 1-3 years of related work experience

KNOWLEDGE, SKILLS & ABILITIES

Strong writing skills to include tone, structure, grammar, spelling, and factual accuracy. Ability to develop creative copy concepts Working knowledge of In Design Familiarity with content management systems Ability to work both independently or in a team environment Highly organized with attention to details and is able to manage/execute multiple ongoing projects. Understanding of real climate, landscape, and terminology.

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Equal Opportunity Employer:

Belk is an equal-opportunity employer committed to providing a workplace free from harassment or discrimination. All employment decisions are to be made without regard to race, color, age, sex, gender identity, sexual orientation, hair style, hair texture, religion, marital status, pregnancy, national origin/ancestry, citizenship, physical/mental disability, genetic information, military/veteran status, or any other basis prohibited by law. #LI-SE1 #IND3 #LI-HYBRID