Senior Copywriter – Marketing Creative Position Available In [Unknown county], Pennsylvania

At DICK’S Sporting Goods, we believe in how positively sports can change lives. On our team, everyone plays a critical role in creating confidence and excitement by personally equipping all athletes to achieve their dreams. We are committed to creating an inclusive and diverse workforce, reflecting the communities we serve. If you are ready to make a difference as part of the world’s greatest sports team, apply to join our team today!

OVERVIEW

The Senior Copywriter is accountable for the overall voice of the DSG brand as defined by the Brand team. They partner with designers & all levels management as well as their clients to craft effective messaging in several marketing and advertising vehicles to inspire the customer. Creative Writers in conjunction with the Manager of Creative & design, drives campaigns and related projects from conceptualization to rollout, ensuring all communications adhere to the approved Brand vision. They collaborate with the design team to address business goals in the development of editorial and promotional messaging for various individual projects including local and national advertising, email, direct mail, tabs, catalog, in store signing.

Job Duties & Responsibilities Design, Develop, and Produce Creative Collateral:

Develops engaging, best-in-class copy and high-level messaging across channels. Acts as a subject matter expert and best practices leader (i.e. subject lines, vendor funded, ecomm). Align Creative Development to

Overall Marketing Strategy:

Key player in driving copy strategy in individual campaigns Partners with Copy Lead to drive testing strategies and campaigns to optimize copy and ensure consistent brand voice. Partners with Copy Lead to drive campaign messaging from concept to rollout, ensuring all copy is consistent and adheres to established brand voice.

Cross Functional Partnerships:

Takes lead in cross-functional partnerships (design, marketing planning, etc.) and presenting creative to management.

QUALIFICATIONS

Level of Education:

Bachelor’s Degree List Degree Type:

Journalism, English or Communications Level of Experience 5 – 7 Years List Specific Areas of Experience Experience in SEO copywriting, online content creation, native advertising or sponsored content preferred #LIJD1

Targeted Pay Range:

$67,100.00 – $109,000.00. This is part of a competitive total rewards package that could include other components such as: incentive, equity and benefits. Individual pay is determined by a number of factors including experience, location, internal pay equity, and other relevant business considerations. We review all teammate pay regularly to ensure competitive and equitable pay.

DICK’S Sporting Goods complies with all state paid leave requirements. We also offer a generous suite of benefits. To learn more, visit www.benefityourliferesources.com.

ACHIEVING SUCCESS AT DICK’S SPORTING GOODS

Everything we do is focused on helping athletes achieve their dreams. Accomplishing this takes a team of people committed to being their best. That means learning, growing, advancing and exploring new experiences. Advancing in our career is much like a climbing wall; it isn’t always a vertical path. Climbers plan their path, make moves in every direction and reach further. Whatever direction you want to explore, we encourage you to be brave, curious and hungry for new experiences. We are the athletes, the coaches, the energy in the stands, and the fans that fill them. The referees that call the games and the neighbor that can’t wait until the next one. The sports enthusiasts that wake up and strive to reach our personal best. We are DICK’S Sporting Goods – a community united by our passion for sport, standing together in our pursuit of our best. What we bring to the game is what we believe will change it. By upholding the values that strengthen our performance, fosters collaboration, and ignites our desire to win, we actively demonstrate the impact and change we inspire when we work as one.