Digital Lead, Anchor/MMJ Position Available In Sarasota, Florida

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation’s largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray’s additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About WWSB:

Live, work, and play in a very unique media market that so many vacationers call a top destination. WWSB-TV is the ABC Television station serving Sarasota and Manatee Counties on the Suncoast of Southwest Florida. Beautiful, postcard-worthy views are bountiful, and so are the opportunities to enjoy the Florida lifestyle. Yes, the beaches are minutes away. So are some of the top attractions in Tampa Bay, Orlando, and South Florida. You’re a quick ride from some of the most popular theme parks and cruise ports. While visitors come and go, our station and our newsroom are committed to serving the thousands upon thousands of people who call the Suncoast home. You’ll find a special emphasis on covering news with a hyperlocal focus, while embracing the best practices found in some of the region’s top markets.

Job Summary/Description:

WWSB-TV, a Gray Media ABC affiliate in Sarasota, is recruiting its next Weekend Anchor / MMJ. As a newsroom leader, you’ll help innovate workflows in our digital-first newsroom by producing special content for the web and engaging viewers on our live streams, long before the newscast begins.

WWSB-TV, Gray Medias ABC Affiliate in Sarasota, is searching for a team leader to coordinate, produce, and deliver live digital and on-air news coverage during weekend newscasts, and be assigned lead stories as a best practices MMJ/Reporter during the week.

Were focused on delivering an upgraded customer experience and evolving the MySuncoast.com brand well beyond 2030. Working alongside producers, youll help guide the editorial decisions and presentations on all platformsat a moment’s notice from our Newsroom Live Desk and during traditional news times from our Broadcast Studio.

Success is not about prompter reading, nor is it about stacking a rundown with feed packages or tracking the weeks until you get your weekends free. The right candidate will thrive knowing theyre building something new from a role that seems very familiar but has evolved, all the while owning the process, dreaming big, and tracking the results.

Of course, this teammate should enjoy watching the news, reading the paper, and be glued to their feeds. S/He will be seamless writing for the eye and writing for the ear, be quick to pick up the phone to work a story and possess the gravitas and poise to be a consistent, helping hand for our loyal viewers.

If you are a self-starter, passionate about serving the community, and take pride in being an innovator, this could be a great fit!

NOTE:

WWSB-TV monitors and regularly covers extreme weather threats, including strong Tropical Storms and Hurricanes. All journalists play a vital role in the ABC7 newsroom response, helping connect viewers and digital users with life-saving news and information. Safety is always our top priority, and all teammates and management are required to be present at the station to serve our local community before, during, and after a storm.

Duties/Respo sibilities include, but are not limited to:

Participate in editorial meetings and help guide decision-makingTrack weekday story production and evaluate editorial upgrades for the weekendWrite copy for web, publish stories online, produce Live Reports from CTV/OTT DeskEvaluate breaking news coverage opportunitiesAnchor weekend newscastsAssist with video editing, producing, and writing for weekend newscastsExhibit and embody strong journalism ethics at all timesUnderstand and implement copyright clearance protocolsShoot, write, and edit traditional broadcast news stories using MMJ gear in the fieldCreate sustained urgency plans to grow coverage from newscast to newscastFill in weekday anchoring and special projects as assignedRepresent the station at community eventsBe proficient in all MMJ Workflows, including ENG Camera, LiveU, and Edius operationsCreate and publish meaningful, unique digital videos using platforms like CanvaClip videos and write stories for the website and upgrade that content for digital enhancements, including extended CTV and Live Desk productionDrive CTV adoption and engagement with news and marketing teams to create and promote exclusive CTV content on platforms like Roku, Amazon Fire TV, and Apple TV.Organize and Leverage User-Generated Content for broadcast and digital platforms.

Lead efforts to increase social referrals by developing engaging, shareable content that drives users to WWSB platforms.

Seek counsel regularly from and assist other station leaders and journalists throughout Gray Media.

Qualifications/Requirements:

Bachelor’s degree in communications or related field preferred.

Two years of multi-platform reporting, shooting, and editing experience preferred.

Must have a valid driver’s license and pass a driver’s record check.

Ability to deliver news content in a clear and professional mannerStrong writing and communication skillsIf you feel youre qualified and want to work with a great group of people, go to