Digital Executive Producer Position Available In Orleans, Louisiana

Tallo's Job Summary: The Digital Executive Producer position at TEGNA Inc. for WWL WUPL-TV in New Orleans requires a Bachelor's degree and at least 5 years of digital storytelling experience. Responsibilities include leading a team in creating engaging content for digital platforms, analyzing audience data, and staying ahead of trends. The role offers comprehensive benefits and the opportunity to innovate in a vibrant newsroom environment.

Company:
TEGNA
Salary:
JobPart-timeOnsite

Job Description

Digital Executive Producer

AT TEGNA INC.

WWL WUPL-TV New Orleans
About

TEGNA TEGNA

Inc. (

NYSE:

TGNA) serves local communities across the U.S. through trustworthy journalism, engaging content, and tools that help people navigate their daily lives. Through customized marketing solutions, we help businesses grow and thrive. With 64 television stations in 51 U.S. markets, TEGNA reaches approximately 100 million people every month across the web, mobile apps, streaming, and linear television. who knows the digital landscape inside and out – and has the skills to lead a team of ambitious, creative digital storytellers. You’ll play a key part in shaping WWL-TV’s voice across streaming, social media and other digital platforms. If you have big ideas, even bigger energy and a curiosity for exploring emerging technologies, this is the job for you.

Responsibilities:
  • Assist in leading and inspiring the digital team to create compelling, audience-focused content across WWLTV’s digital platforms, including WWL+, our website, and social media.
  • Push the boundaries of video storytelling – think engaging, innovative content tailored to how audiences consume news today.
  • Analyze audience data to drive smarter content strategies.
  • Stay ahead of digital trends and introduce fresh, bold ideas that make WWLTV stand out.
  • Collaborate with reporters and anchors to ensure their work connects with today’s digital audiences.
  • Manage breaking news coverage on digital platforms, including push alerts, live updates, and social media responses.
  • Explore and experiment with new and emerging tools to improve content creation, workflow efficiency and audience engagement.
Requirements:
  • Bachelor’s degree in Journalism, Communications, or a related field.
  • At least 5 years of experience in digital storytelling, content creation, or digital journalism (bonus points for leadership experience).
  • Deep understanding of the social media landscape and how to create video content that resonates with audiences.
  • Video editing and production skills to bring your vision to life.
  • A creative, forward-thinking mindset and the ability to pivot quickly when news breaks or trends shift.
  • Familiarity with SEO, analytics tools, and audience data to guide strategy.
  • Knowledge of AI tools is a plus.

Why WWLTV? Join a newsroom that’s ready to embrace the next era of local news. You’ll have the freedom to experiment, innovate and bring fresh ideas to the table – all while enjoying the vibrant culture of New Orleans.

Benefits:

TEGNA offers comprehensive benefits designed to safeguard the physical, mental and financial health of our employees and their families. TEGNA offers two medical plan options for full and part-time employees through Blue Cross Blue Shield of Texas, as well as access to dental and eye care coverage; fertility, surrogacy and adoption assistance; disability and life insurance. Our 401(k) program offers full, part-time and temporary employees the opportunity to contribute 1% – 80% of their pay on a pre-tax basis to TEGNA’s 401(k). Contributions made up to the first 4% of pay are eligible for a 100% match from the company and are 100% vested from day one. Regardless of participation in TEGNA medical plans, ALL employees and their eligible family members receive nine free virtual doctor’s appointments with a physician through Teladoc, and 12 free annual therapy sessions with a licensed clinician through Spring Health. TEGNA offers a generous Paid Time Off (PTO) benefit as well as nine paid holidays per year.

  • Some jobs are covered by a collective bargaining agreement and thus some or all of the benefits described herein may not apply.

For example, some newsroom bargaining unit employees receive health and retirement benefits under plans administered by the union.

EEO statement:

TEGNA Inc. is a proud equal opportunity employer. We are proud to be an equal opportunity employer, hiring and developing individuals from diverse backgrounds and experiences to add to our collaborative culture. We value and consider applications from all qualified candidates without regard to actual or perceived race, color, religion, national origin, sex, gender, age, marital status, personal appearance, sexual orientation, gender identity or expression, family responsibilities, disability, medical condition, enrollment in college or vocational school, political affiliation, military or veteran status, citizenship status, genetic information, or any other basis protected by federal, state or local law. TEGNA will reasonably accommodate qualified individuals with disabilities in accordance with applicable law.

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