Sr Manager, Ads GTM Position Available In New York, New York

Sr Manager, Ads GTM page is loaded
Sr Manager, Ads GTM locations
New York City, New York, United States of America
time type
Full time
posted on
Posted 5 Days Ago
job requisition id

R0126864

The Company PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy. We operate a global, two-sided network at scale that connects hundreds of millions of merchants and consumers. We help merchants and consumers connect, transact, and complete payments, whether they are online or in person. PayPal is more than a connection to third-party payment networks. We provide proprietary payment solutions accepted by merchants that enable the completion of payments on our platform on behalf of our customers. We offer our customers the flexibility to use their accounts to purchase and receive payments for goods and services, as well as the ability to transfer and withdraw funds. We enable consumers to exchange funds more safely with merchants using a variety of funding sources, which may include a bank account, a PayPal or Venmo account balance, PayPal and Venmo branded credit products, a credit card, a debit card, certain cryptocurrencies, or other stored value products such as gift cards, and eligible credit card rewards. Our PayPal, Venmo, and Xoom products also make it safer and simpler for friends and family to transfer funds to each other. We offer merchants an end-to-end payments solution that provides authorization and settlement capabilities, as well as instant access to funds and payouts. We also help merchants connect with their customers, process exchanges and returns, and manage risk. We enable consumers to engage in cross-border shopping and merchants to extend their global reach while reducing the complexity and friction involved in enabling cross-border trade. Our beliefs are the foundation for how we conduct business every day. We live each day guided by our core values of Inclusion, Innovation, Collaboration, and Wellness. Together, our values ensure that we work together as one global team with our customers at the center of everything we do – and they push us to ensure we take care of ourselves, each other, and our communities.

Job Summary:

PayPal Ads is seeking a highly strategic and results driven Senior Manager, Ads GTM to own the end to end go to market planning and execution for PayPal Ads products. In this role, you will partner closely with Product, Sales, Customer Success, and Marketing to ensure seamless launches, comprehensive enablement, and continuous adoption of new features across our commercial organization.

Job Description:

The Company
PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy. We operate a global, two-sided network at scale that connects hundreds of millions of merchants and consumers. We help merchants and consumers connect, transact, and complete payments, whether they are online or in person. PayPal is more than a connection to third-party payment networks. We provide proprietary payment solutions accepted by merchants that enable the completion of payments on our platform on behalf of our customers. We offer our customers the flexibility to use their accounts to purchase and receive payments for goods and services, as well as the ability to transfer and withdraw funds. We enable consumers to exchange funds more safely with merchants using a variety of funding sources, which may include a bank account, a PayPal or Venmo account balance, PayPal and Venmo branded credit products, a credit card, a debit card, certain cryptocurrencies, or other stored value products such as gift cards, and eligible credit card rewards. Our PayPal, Venmo, and Xoom products also make it safer and simpler for friends and family to transfer funds to each other. We offer merchants an end-to-end payments solution that provides authorization and settlement capabilities, as well as instant access to funds and payouts. We also help merchants connect with their customers, process exchanges and returns, and manage risk. We enable consumers to engage in cross-border shopping and merchants to extend their global reach while reducing the complexity and friction involved in enabling cross-border trade. Our beliefs are the foundation for how we conduct business every day. We live each day guided by our core values of Inclusion, Innovation, Collaboration, and Wellness. Together, our values ensure that we work together as one global team with our customers at the center of everything we do – and they push us to ensure we take care of ourselves, each other, and our communities. About PayPal Ads
PayPal Ads’ vision is to be the premier commerce-centric advertising platform, seamlessly connecting PayPal, Venmo, and Honey users with advertisers and merchants. We help advertisers and merchants sell more products and services effectively, enabling consumers to discover and buy what they love. Leveraging transaction data from approximately a quarter of the world’s $6 trillion in digital commerce and nearly 400 million active accounts annually, our platform empowers advertisers to engage customers through the entire marketing funnel—from awareness to purchase, loyalty, and advocacy. We are establishing a new PayPal Ads division to drive the growth of our advertising business. With a dedicated organization responsible for our comprehensive suite of advertising products, PayPal Ads will empower merchants and brands to reach and convert our highly engaged user base across PayPal, Venmo, and Honey platforms in multiple markets, revolutionizing global commerce. We have launched an Advanced Offers Platform and a proprietary cash-back rewards program called CashPass. The Advanced Offers Platform is a powerful new digital advertising service that enables PayPal’s merchants to publish and present offers in PayPal’s App and other consumer engagement surfaces, such as transaction receipts, to targeted consumer segments across PayPal’s two-sided network. About The Role
PayPal Ads is seeking a highly strategic and results‑driven Senior Manager, GTM to own the end‑to‑end go‑to‑market planning and execution for our advertising products. In this role, you will partner closely with Product, Sales, Customer Success, and Marketing to ensure seamless launches, comprehensive enablement, and continuous adoption of new features across our commercial organization. Responsibilities Develop and lead comprehensive go‑to‑market launch strategies for new PayPal Ads products and feature releases, coordinating cross‑functional activities across sales enablement, marketing campaigns, and operations readiness. Define success metrics, conduct post‑launch analyses, and iterate on plans based on data and stakeholder feedback. Oversee a unified GTM roadmap that aligns product feature releases with marketing activities, sales cycles, and key industry events, maintaining visibility into the full PayPal Ads calendar. Design, develop, and manage a best‑in‑class training program for Sales and Customer Success teams, including playbooks, workshops, and digital learning modules, and continuously evaluate training effectiveness through assessments and feedback loops. Serve as the primary resource for commercial teams’ questions regarding product readiness, coverage, and positioning, troubleshooting real‑time GTM issues and escalating blockers as needed. Act as the GTM lead in cross‑functional forums, driving alignment among Product, Marketing, Sales, CS, Legal, and Finance, and advocating for customer and market insights. Qualifications 10+ years in Product Marketing, GTM Strategy, or Sales Enablement—ideally in ad tech, digital media, or payments industries, with a proven track record of planning and launching complex B2B products at scale. Strong analytical skills with the ability to define KPIs, interpret data, and drive decisions, as well as experience managing roadmaps and coordinating multi‑stakeholder calendars. Exceptional written and verbal communication skills, adept at crafting compelling narratives and sales collateral, and comfortable presenting to senior leadership. Demonstrated ability to lead cross‑functional projects, manage multiple priorities, and drive results in a fast‑paced environment, with strong organizational skills and attention to detail. Bachelor’s degree required; MBA or advanced degree preferred.

Preferred Qualification:

Subsidiary:

PayPal Travel Percent:

0 – PayPal is committed to fair and equitable compensation practices. Actual Compensation is based on various factors including but not limited to work location, and relevant skills and experience. The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits.