Senior Sports Marketing Manager, AWS Strategic Sports and Entertainment Partnerships Position Available In New York, New York
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Job Description
Job Order Number:
DG0147402
Job Title:
Senior Sports Marketing Manager, AWS Strategic Sports and Entertainment Partnerships
Company:
Amazon Location:
New York, NY
Salary:
Education:
Information Not Provided
Experience:
Information Not Provided
Hours:
Duration:
Full Time, Regular
Shift:
Description:
DescriptionWe are seeking an experienced sports marketing professional to join the Global Sports Marketing team at AWS. As Senior Manager, Sports Marketing, you will manage a significant sports League partnership within the AWS Sports Marketing portfolio. You will drive the League relationship, support go-to-market strategy development, and execute integrated marketing plans. Leveraging your expertise in technology, campaign planning and sports marketing, you will work with cross-functional teams to drive brand awareness, lead generation, and customer engagement. This role offers an exciting opportunity to merge AWS solutions with sports, developing marketing campaigns that resonate with audiences globally. This League partnership requires regular interaction with diverse stakeholders both internally and externally. Your work will be highly visible and contribute significantly to AWS Marketing priorities.
AWS Marketing leads the charge in cloud innovation, inspiring and empowering customers and partners to unlock their cloud potential. We shape AWS’s industry perception through compelling narratives that demonstrate our leadership in AI and transformative solutions, while driving customer growth across our vast service portfolio. Our team delivers personalized, connected experiences that foster AWS adoption across diverse industries, continuously adapting our strategy to stay ahead in our digital-first world. Join our forward-thinking team to shape the future of cloud computing, contributing to strategic initiatives that respond to evolving technology, industry, and customer requirements. You’ll collaborate globally to translate complex technology into clear, valuable solutions, creating impactful programs that drive AWS’s growth in an inclusive, collaborative environment where diverse perspectives and bold thinking thrive.
Key job responsibilitiesKey job responsibilities:1.
Marketing Execution:
Support the go-to-market plan and execute 360-degree marketing plans for assigned League within AWS Sports Marketing portfolio. Help establish goals and implement global and regional integrated marketing strategies aligned with AWS business objectives.2.
Partnership Management:
Support contract management and serve as day-to-day AWS contact for the League. Build League relationships and identify Marketing activation opportunities.3.
Agency Management:
Manage agency partner(s) who support Property marketing strategy and marketing activation. Oversee retained agency in execution of benefits and activation.4.
Campaign Management:
Execute marketing campaigns leveraging Partnership benefits, including content creation, channel selection, budget management, and performance tracking. Develop campaign concepts for AWS Marketing stakeholders and Partnership account team.5.
Event Support:
Manage the planning and execution of AWS-sponsored events, ensuring effective integration of marketing activities.6.
Analytics:
Track campaign performance metrics, analyze data, and provide insights to optimize marketing strategies. Help prioritize utilization of benefits to drive business output.7.
Cross-Functional Collaboration:
Coordinate with internal teams to align messaging and ensure consistent brand representation.8.
Market Research:
Monitor industry trends and competitor activities to inform Partnership marketing strategy.
About the teamAbout AWSDiverse ExperiencesAWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
Why AWS?Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating – that’s why customers from the most successful startups to Global 500 companies trust our robust suite of pro